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Rico Dzankovic

@ricodzankovic

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Digital marketing specialist at CROZ who contributed to nearly 300 MQLs and 40 SQLs.

Croatia

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At CROZ, I planned and executed B2B campaigns across digital channels, email, webinars, and events, contributing to nearly 300 MQLs and 40 SQLs. I also supported marketing initiatives connected to two multi-million-euro business projects.

I managed and optimized website content across 1,000+ pages and published 50+ SEO-focused articles using WordPress, Rank Math, and Google Search Console. My email marketing work contributed to a 140% increase in Mighty Mainframe newsletter subscribers.

At PrivatniSmjestaj.hr, I created and optimized website content using SEO principles. For Croatian Erasmus Event, I developed communication strategies and managed social media; the event sold 500 tickets in less than an hour.

Experience

Work history, roles, and key accomplishments

Digital Marketing Specialist

CROZ

Oct 2024 - Oct 2026 (2 years)

Planned and executed B2B marketing activities across digital campaigns, email marketing, webinars, and events, contributing to nearly 300 MQLs and 40 SQLs. Managed SEO content across 1,000+ web pages and supported marketing initiatives for multi-million-euro projects.

B2B Marketing Demand Generation Lead Generation SEO Content Strategy Email Marketing Social Media Marketing Automation Pardot WordPress Rank Math Google Search Console Analytics

Content Creator

PrivatniSmjestaj.hr

Mar 2022 - Jun 2024 (2 years 3 months)

Created and optimized website content to improve accommodation listings and user experience. Applied SEO principles to enhance content structure and organic discoverability.

Content Writing SEO Content Optimization

Communication Manager

Croatian Erasmus Event

Nov 2021 - Jul 2022 (8 months)

Developed and implemented communication strategies to promote the event and increase participation. Managed social media accounts and coordinated marketing efforts, achieving sales of 500 tickets in under an hour.

Communication Strategy Social Media Management Marketing Sales