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Edvin Mulalic

@edvinmulalic

Direct-response copywriter for DTC and manufacturing brands, including MorphoMFG, who wrote 45 CEO-voice sales emails.

At MorphoMFG, I wrote about 45 sales and newsletter emails in the CEO’s voice, along with a sales page for a $2,000-a-year course. I also wrote about 70 YouTube scripts; one video reached #4 in US search for “manufacturing company in China.”

For TradeSmartSafety, I wrote about 130 pieces across its marketplaces, website, email, social and video channels. I’ve written for brands in the US, UK and Canada since 2011, including direct-response copy since 2020, and I’m Top Rated Plus on Upwork.

Experience

Work history, roles, and key accomplishments

Current

Freelance Copywriter

Current

Fiverr, Upwork and Direct Clients

Jan 2011 - Present (15 years 9 months)

Provided copywriting services for various clients, including crowdfunding pages, landing pages, sales letters, product descriptions, and advertorials. Achieved a 249% funding goal for a client's crowdfunding campaign.

Copywriting Landing Pages Long Form Sales Letters Product Descriptions Advertorials Crowdfunding

Internet Marketing

Limometal d.o.o.

Jan 2014 - Dec 2026 (12 years 11 months)

Wrote and sent SMS marketing campaigns, and wrote billboard and flyer copy. Ran paid advertising campaigns on Meta (Facebook and Instagram) and handled content, SEO, and the company's wider digital marketing.

SMS Marketing Paid Advertising Meta Ads SEO Content Marketing Digital Marketing

Freelance Copywriter and Content Lead

MorphoMFG

Jan 2022 - Dec 2024 (2 years 11 months)

Wrote about 45 sales and newsletter emails in the CEO's voice, including a 5-email sequence for course students. Wrote the sales page for a $2,000-a-year course, delivered as a wireframe and refined over six drafts.

Email Marketing Sales Copywriting Newsletters SEO YouTube Scriptwriter AI Tools Editing

Copywriter (Contract)

TradeSmartSafety

Dec 2021 - Jan 2023 (1 year 1 month)

Wrote about 130 pieces across every channel: Amazon listings per SKU, A+ content, the Amazon brand store, Walmart listings, website and landing pages, a wholesale page, emails, social posts and video text. Wrote launch and seasonal emails, including product launches and Black Friday.

Amazon Listings A+ Content Walmart Marketplace Email Marketing Social Media Landing Pages Copywriting