Natalie Yang
@natalieyang
I build B2B and B2C marketing campaigns grounded in consumer psychology and research.
CanadaWhat I'm looking for
I've supported marketing, events, and programming at SoundLife Scarborough, while building campaigns for consumer-facing audiences using social media strategy, Canva, Instagram, and WordPress.
Through internships at Synthesis Systems Inc. and Litespace, I've contributed to marketing support, SEO, email marketing, campaign strategies, B2B marketing, and business development. I'm interested in the psychology behind consumer decision-making and the art of persuasion.
I've also served as a Marketing Case Study Event Judge with FBL Canada, applying critical thinking, leadership, communication, and sales and marketing knowledge.
I'm completing a BBA Marketing Specialist at the University of Toronto Scarborough with a minor in Psychology, and I continue to grow my analytical and statistical skills in market research and consumer behavior analysis.
Experience
Work history, roles, and key accomplishments
Served as a judge for marketing case study events, evaluating participants' presentations and providing feedback.
Assisted in planning and executing events and programming, contributing to marketing strategies and social media management.
Supported marketing activities including SEO, social media, email campaigns, and campaign strategy development.
Assisted in sales and business development activities, focusing on B2B marketing and social media outreach.
Elected Associate of the Year for 2021-2022
Education
Degrees, certifications, and relevant coursework
University of Toronto Scarborough
Bachelor of Business Administration w/ Marketing Specialist - BBA, Minor in Psychology
Concordia International School Shanghai
High School Diploma
Highlight- Tri-M: Raised $558 through music fundraisers and events for the brass band at Granny Han’s Special Education School in Xuzhou, passing our goal of $291.
University of Toronto Scarborough
Bachelor of Business Administration, Business Administration
Pursuing a Bachelor of Business Administration with a Marketing Specialist and a minor in Psychology.
Availability
Location
CanadaAuthorized to work in
Job categories
Skills
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