Open to opportunities

Sara Cardona

@saracardona

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Strategic and creative marketing professional

Canada

Message

What I'm looking for

Looking for a role that leverages my marketing expertise to drive business growth and customer engagement.

I'm a passionate marketing professional dedicated to crafting meaningful customer experiences through effective funnel strategies and engaging email marketing. With a strong background in content and copy strategy, I excel at developing and implementing lead capture-focused marketing strategies that drive results.

Throughout my career, I've had the opportunity to work with various organizations, including Mosaic Marketing Agency, Crun Chis, Rennie, Quest Outreach Society, and GPA Live Concerts. In these roles, I've developed comprehensive social media brand strategies, created engaging content, and executed email marketing campaigns that have driven conversions and boosted sales.

I'm a data-driven marketer with a strong understanding of market research, data analysis, and SEO. I'm proficient in a range of technical skills, including Google Search Console, WordPress, SEMrush, Salesforce, and Asana.

Experience

Work history, roles, and key accomplishments

Content Coordinator

Rennie

Jan 2023 - May 2023 (4 months)

Conducted in-depth reporting and analysis of the company's communication and campaign strategies through Salesforce, leveraging insights to optimize overall performance.

Reporting And Analysis Salesforce

Brand Strategist

Crun Chis

Mar 2023 - May 2023 (2 months)

Developed comprehensive social media brand strategies and created engaging content to illustrate Spoon's ability to effortlessly stir, scoop, and sip a variety of drinks.

Automation Brand Strategy

E-commerce Advisor

Mosaic Marketing Agency

Jan 2023 - May 2023 (4 months)

Developed and implemented lead capture-focused marketing strategies across social media platforms, highlighting product features that address specific customer pain points.

Social Media Management Email Marketing

Communications and Outreach Coordinator

Quest Outreach Society

Aug 2016 - Jul 2022 (5 years 11 months)

Created a social media strategy aimed at enhancing brand awareness by effectively communicating the organization's mission, highlighting social issues, and humanizing client stories.

Social Media Management

Social Media Assistant

GPA Live Concerts

Jan 2017 - Jul 2019 (2 years 6 months)

Provided data on customer behavior and sales patterns for beverages to forecast demand and adjust stock based on music preferences and other demographics.

Data Analysis