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Natalie Reddy

@nataliereddy

Digital Marketing Consultant at Volt Africa, optimizing paid and organic campaigns to grow brand visibility and customer engagement.

South Africa

Message

At Volt Africa, I plan, build, and optimize digital marketing campaigns across social media, paid advertising, and organic content. I develop campaign concepts and content strategies aligned with brand and business objectives, then use performance and audience response to refine the work.

Previously, I developed targeted digital advertising campaigns at Independent Media and analyzed their performance using Google Analytics and Facebook Ads Manager. At Marketing Co, I managed email campaigns and customer databases while supporting marketing initiatives and day-to-day administration.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Consultant

Current

Volt Africa

Jan 2024 - Present (2 years 10 months)

Plans, builds, and optimizes digital marketing campaigns across social media platforms. Manages digital marketing and advertising, develops content strategies, and monitors campaign performance to support brand visibility and audience growth.

Digital Marketing Social Media Marketing Campaign Management Content Strategy Paid Ads Organic Content Performance Monitoring Brand Visibility Audience Growth Customer Engagement

Digital Advertising Consultant

Independent Media

May 2017 - Jul 2024 (7 years 2 months)

Developed and implemented targeted digital advertising campaigns to increase brand awareness. Analyzed campaign performance using Google Analytics and Facebook Ads Manager, managed budgeting and bid strategies, and provided detailed reports and presentations.

Digital Advertising Campaign Management Google Analytics Facebook Ads Manager PPC Social Media Budget Management Reporting Presentation Skills

Admin, Customer Service & Marketing

Marketing Co

Jul 2016 - Feb 2017 (7 months)

Provided exceptional customer service and managed daily administrative tasks including scheduling, correspondence, and record keeping. Coordinated between customers and internal departments, assisted in developing marketing initiatives, and managed email campaigns and customer databases.

Customer Service Administration Scheduling Correspondence Record keeping Coordination Marketing Initiatives Email Campaigns Database Management

Personal & Marketing Assistant

Pride Services

Jan 2015 - May 2016 (1 year 4 months)

Coordinated with clients and internal teams to schedule appointments and organize marketing events. Managed and analyzed social media platforms, assisted with marketing campaigns and promotional activities, maintained records and databases, and prepared reports and presentations.