mukesh choudhary
@mukeshchoudhary
I am a performance-driven digital marketer and programmatic media analyst.
IndiaWhat I'm looking for
I am a media performance analyst with hands-on experience managing programmatic brand campaigns across regions, handling 100+ campaigns and average monthly budgets of $300K. I run end-to-end workflows from media planning and DV360 setup to full-funnel reporting and financial reconciliation.
As the founder of a D2C home-decor brand, I scaled a side project into a registered company that generated ₹1.8 Crore in sales, acquired 20,000+ customers, and maintained profitability, demonstrating my ability to blend product strategy with performance marketing.
I have driven strong paid-media results across platforms—achieving high ROAS on Facebook ads and programmatic channels—using tools such as DV360, CM360, IAS, MediaOcean, Jira, and Prisma to ensure tracking, booking, and quality assurance.
I deliver measurable growth by optimizing creative, influencer partnerships, and media spend, and I bring a data-first, operational mindset to campaign execution, reporting, and post-campaign analysis.
Experience
Work history, roles, and key accomplishments
Media Performance Analyst
Publicis Global Delivery
Sep 2024 - Present (11 months)
Executed and managed programmatic brand campaigns for multiple consumer brands across CEMEA, running 100+ DV360 campaigns with an average budget of $300K/month; owned end-to-end setup, monthly financial reconciliation and post-campaign analysis.
Founder
Happyheed
Jan 2021 - Dec 2023 (2 years 11 months)
Founded and scaled Happyheed to ₹1.8 Crore in total sales and 20,000+ customers, achieving ~12% net profit and 6x ROAS from ₹30L performance marketing spend. Pivoted to a D2C home decor brand and achieved ~₹60L revenue in the first year.
Marketing Intern
Earthyshades
Sep 2022 - Oct 2022 (1 month)
Led the launch of a D2C home decor brand, generating ₹100,000 in first-week sales and achieving 5x ROI on Facebook Ads. Conducted product research, sourcing and created UGC scripts to support media strategies.
Freelance Digital Marketer
Self-Employed
Aug 2020 - Dec 2020 (4 months)
Provided performance marketing services to e-commerce clients, generating over ₹20L revenue in 6 months, acquiring 2,000+ customers and achieving 4x ROAS on ₹5L ad spend.
Education
Degrees, certifications, and relevant coursework
Tilak Education Society
Bachelor of Management Studies, Management Studies
2020 - 2023
Grade: 80%
Completed Bachelor of Management Studies at Tilak Education Society, Navi Mumbai (2020–2023) with an 80% final score.
D Y Patil College
Higher Secondary (12th Grade), Higher Secondary Education
2018 - 2020
Grade: 70%
Completed Higher Secondary (12th Grade) under the Maharashtra Board at D Y Patil College (2018–2020) with 70%.
S L Porwal School
Secondary School Certificate (10th Grade), Secondary Education
2017 - 2018
Grade: 82%
Completed Secondary School Certificate (10th Grade) under the Maharashtra Board at S L Porwal School, Mumbai (2017–2018) with 82%.
Availability
Location
IndiaAuthorized to work in
Job categories
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