Muhammad Arshad5678
@muhammadarshad5678
I scale full-funnel Meta Ads with AI creative to drive profitable ROAS.
PakistanWhat I'm looking for
I’m a performance marketer and Meta media buyer with 5+ years scaling paid acquisition for e-commerce/DTC, local service, and high-ticket B2B brands across the US, UK, Canada, and Europe. I specialize in full-funnel Meta Ads (TOF/MOF/BOF), creative testing, and conversion-focused funnel execution.
In recent freelance work, I managed €199K+ in Meta ad spend over six months across 122 campaigns—reaching 2.6M+ unique users while holding cost per purchase between €33 and €76. My flagship funnel drove 1,000+ confirmed purchases on €57.6K spend with consistent daily conversions, and I’ve delivered ROAS up to 5.8x and lead costs as low as $2.33.
I combine hands-on media buying with AI-assisted creative production and marketing-workflow automation to ship faster and scale profitably. Whether it’s cutting cost per appointment 48% and increasing bookings 3.2x in 60 days, or building systematic UGC-style testing frameworks, I focus on measurable outcomes, clean attribution, and repeatable scaling.
Experience
Work history, roles, and key accomplishments
LinkedIn Ads Media Buyer
AI Product Strategy Certification
Jan 2025 - Jan 2026 (1 year)
Drove 15 enrollments of a $2,500 certification (about $37,500 revenue) on roughly $6,800 spend, delivering 5.5x ROAS. Ran 18 campaigns including LinkedIn Message Ads with a 47.45% open rate across 14,624 sends targeting senior PMs and tech leaders.
End-to-End Meta Media Buyer
Dolce Medical Spas
Jan 2024 - Jan 2025 (1 year)
Reduced cost per appointment 48% and increased booking volume 3.2x within 60 days, achieving 4.7x ROAS on cold traffic. Created a UGC-style creative testing framework and per-location campaign architecture, driving CPAs as low as $8.09.
Meta Media Buyer & Strategist
Frank den Blanken (Shredding 2.0)
Jan 2023 - Jan 2024 (1 year)
Managed €199K+ in Meta ad spend over six months across 122 campaigns, reaching 2.6M+ unique users while holding cost per purchase between €33 and €76. Built a TOF/MOF/BOF funnel where the Shredding 2.0 flagship drove 1,000+ confirmed purchases on €57.6K spend with consistent daily conversions.
Education
Degrees, certifications, and relevant coursework
Suleman Dawood School of Business, LUMS
BSc (Hons.), Management Science
Earned a BSc (Hons.) in Management Science from the Suleman Dawood School of Business at LUMS.
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Social media
Job categories
Skills
Interested in hiring Muhammad?
You can contact Muhammad and 90k+ other talented remote workers on Himalayas.
Message MuhammadFind your dream job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
