Mozart Sodré
@mozartcsodre
Senior performance marketing specialist scaling full-funnel paid media for revenue growth.
What I'm looking for
I’m a Performance Marketing Specialist with 4+ years of experience managing data-driven paid media campaigns focused on revenue generation and business growth. I’ve operated as the sole paid media specialist on enterprise accounts for one of Brazil's top-5 mall operators, with full client-facing autonomy across multiple simultaneous accounts.
I manage brand awareness and direct response objectives at the same time, giving me a genuinely full-funnel perspective. I’ve managed $250K+ in ad spend and contributed directly to $2.5M+ in revenue, with ROAS peaks above 30x in direct-response campaigns.
My track record is scaling budgets while maintaining performance—aligning paid and organic strategy and translating data into business decisions. Beyond execution, I’ve served as a technical reference for the team, contributed to business strategy in cross-departmental meetings, and onboarded incoming leadership on client context and media strategy.
Experience
Work history, roles, and key accomplishments
Performance Marketing Specialist
Road
Sep 2021 - Mar 2026 (4 years 6 months)
Sole paid media specialist on enterprise accounts for a top-5 mall operator in Brazil, managing multiple accounts with client-facing autonomy. Ran brand awareness and direct-response campaigns, managing $250K+ in ad spend and contributing to $2.5M+ in revenue.
Business Requirements Analyst
Resilia Educação
Jan 2020 - May 2020 (4 months)
Worked on the product documentation team, bridging technical and business stakeholders within a technology training program. Selected to present the final project based on systemic understanding demonstrated during the program.
Education
Degrees, certifications, and relevant coursework
UniCesumar
Postgraduate, Neurolearning
2024 - 2025
Postgraduate program in Neurolearning at UniCesumar from 2024 to 2025.
UniCesumar
B.Tech, Management Processes
2022 - 2024
B.Tech studies in Management Processes at UniCesumar from 2022 to 2024.
PUC-Rio
Bachelor's, Digital Media Design
2011 - 2016
Bachelor’s (incomplete) coursework in Digital Media Design at PUC-Rio from 2011 to 2016.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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