At DARI, I managed seven service categories and improved portfolio Success Rate from 71.86% to 83.95%. I also built an RFM-based customer segmentation and campaign workflow using Power Query, Power BI, DAX, and ManyChat.
At JOI GIFTS, I developed a differentiated pricing model for approximately 10,000 flower SKUs and helped deliver 15% revenue growth. Earlier, at FLEXTOCK, I led category activities across four categories, achieved 47% revenue growth in September through a seasonal product initiative, and built a consignment inventory portfolio valued at approximately EGP 1.2 million.

