Looking for a job

mayar el tamimi

@mayareltamimi

Message

Marketing and operations co-founder at Pick n Play, building a toy rental platform and its digital marketing.

Egypt

Message

At Pick n Play Toys Rental Online Platform, I co-founded and managed end-to-end operations, including inventory, warehousing, order fulfillment, and product sourcing. I also created social media content and marketing visuals using Canva.

At Mondelēz International, I developed category strategy and a five-year growth plan for Gum, Candy & Powder Beverage, and led innovation and product development initiatives. Earlier at Vodafone Egypt, I managed marketing campaigns and digital products, with campaigns that reduced churn from 21% to 14% and increased acquisitions by up to 35%.

Experience

Work history, roles, and key accomplishments

Current

Co-founder & Operations Lead

Current

Pick n Play Toys Rental Online Platform

Mar 2022 - Present (4 years 8 months)

Co-founded and managed end-to-end operations of a toy rental e-commerce platform. Led inventory management, warehousing, order fulfillment, and product sourcing, and built social media content using Canva.

Operations Management Inventory Management Ecommerce Social Media Marketing Canva Customer Experience

Category Brand Manager, Gum, Candy & Powder Beverage

Mondelēz International

Sep 2018 - May 2019 (8 months)

Managed $70M Gum, Candy & Beverage categories driving profitable growth. Developed category strategy and 5-year growth plan, led innovation pipeline and product development, and created localized digital-first marketing strategies.

Brand Management Category Management Product Development Marketing Strategy Digital Marketing

Brand Manager, Marketing Communication Department

Mountain View, Dar AlMimar Group

Sep 2016 - Aug 2018 (1 year 11 months)

Led integrated ATL/BTL/digital marketing campaigns for major launches. Managed iCity and iApartment launches including media planning and execution, coordinated PR events, sponsorships, and branding activities, and analyzed campaign performance.

Marketing Campaigns ATL BTL Digital Marketing Media Planning PR Branding Data Analysis

Marketing & Project Management

Vodafone Egypt

Oct 2010 - Aug 2016 (5 years 10 months)

Led integrated marketing campaigns across ATL/BTL/digital channels. Delivered acquisition and retention strategies, reducing churn from 21% to 14% and increasing acquisitions by up to 35% through targeted campaigns.

Marketing Strategy Campaign Management ATL BTL Digital Marketing Budget Management Product Management Data Analysis