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@mohitdevra
Entrepreneurial founder driving revenue growth through marketing, sales, and supply chain excellence.
I am an entrepreneurial business leader with 12+ years of experience across e-commerce, FMCG, manufacturing, and BPO, focused on marketing, customer engagement, sales growth, and operations efficiency.
I co-founded Herbs India and built its digital and distribution strategy from scratch, scaling the site to consistent monthly revenue and achieving strong ROIs on Meta ad campaigns through creative testing and optimization.
I also founded and grew staffing and raw-material manufacturing businesses, delivering multi-year contracts, automating workflows, improving margins, and expanding B2B channels across several states and export markets.
I lead with data-driven strategy, operational rigor, and team development—streamlining supply chains, launching high-conversion marketing campaigns, and scaling sales teams to drive sustainable revenue and client retention.
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Work history, roles, and key accomplishments
Herbs India
Mar 2022 - Present (3 years 8 months)
Co-founded and scaled an FMCG e-commerce and B2B brand, growing herbsindia.co to Rs4L monthly revenue with Rs90K ad spend and achieving consistent 5x ROI on Meta ads while onboarding 50+ wholesalers across four states.
Mohit Devra
Jul 2017 - Present (8 years 4 months)
Founded and scaled a staffing and manpower outsourcing firm securing multi-year contracts and ensuring consistent workforce deployment across industrial zones in Rajasthan and Gujarat through streamlined onboarding and scheduling processes.
Mohit Minerals
Jul 2017 - Present (8 years 4 months)
Established and operationalized a ceramic-grade minerals manufacturing unit, implementing automation and cost-control measures that cut production expenses by Rs4L monthly while maintaining quality and expanding B2B and export sales.
ToppersNotes
Aug 2018 - Mar 2020 (1 year 7 months)
Led sales and operations to grow revenue from ₹15L to ₹26L in 3 months, scaled the sales team from 3 to 15 and increased monthly sales by 30% through optimized pricing and Meta ad campaigns.
ToppersNotes
Aug 2018 - Mar 2020 (1 year 7 months)
Led sales and operations for an EdTech e-commerce startup, scaling a sales channel team from 3 to 15 and boosting monthly sales 30%, and driving revenue from Rs15L to Rs26L in 3 months via high-conversion Meta campaigns.
Devra Minerals
Aug 2013 - Aug 2018 (5 years)
Managed B2B sales and marketing across domestic and international markets including Morbi, Shanghai, and Ho Chi Minh City, introducing CRM systems and negotiating contracts to improve order volumes and delivery timelines.
Mohit Devra Outsourcing Pvt. Ltd
Jul 2013 - Dec 2017 (4 years 5 months)
Led telecom call-centre operations for Airtel and Vodafone projects, managing a 23-person telecalling team and achieving consistent monthly sales targets through workflow optimization and performance tracking.
Degrees, certifications, and relevant coursework
Bachelor of Technology, Electronics & Communication
2008 - 2012
Grade: CGPA: 6.82/9.1
Bachelor of Technology in Electronics & Communication from Bhagwant University, Ajmer, completed 2008–2012 with CGPA 6.82/9.1.
Higher Secondary Certificate (12th Class), Higher Secondary
2006 - 2008
Completed 12th class under State Board UP between 2006 and 2008.
Class 12 (Higher Secondary), Higher Secondary (Class 12)
2006 - 2008
Completed Higher Secondary (Class 12) under the Uttar Pradesh State Board from 2006 to 2008.
Class 10 (Secondary School Certificate), Secondary Education (Class 10)
Completed Secondary School (Class 10) under the Rajasthan Board in 2006.
Secondary School Certificate (10th Class), Secondary Education
2006 -
Completed 10th class under RBSE in 2006.
Software and tools used professionally
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