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@mohashraf1
Senior Salesforce CRM Developer with expertise in multi-cloud solutions.
United StatesI am a certified Salesforce professional with over 10 years of experience in designing and managing scalable CRM solutions across various industries, including technology, consulting, and finance. My expertise lies in aligning business goals with Salesforce capabilities to enhance operations and drive user engagement. I have a proven track record in process automation, user management, and system integration, which has allowed me to create intuitive user experiences and build strong relationships with stakeholders.
In my current role as a Senior Salesforce Administrator and CRM Strategist at Soliant Consulting, I manage end-to-end Salesforce administration for a global CRM environment. I have successfully migrated data from HubSpot to Salesforce, integrated multiple platforms, and designed complex automation tools that enhance operational efficiency. My experience as a Salesforce Consultant and Solutions Analyst at Slalom further honed my skills in leading enterprise implementation projects, conducting discovery workshops, and delivering continuous enhancements based on stakeholder feedback.
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Work history, roles, and key accomplishments
Soliant Consulting
Feb 2011 - Present (14 years 9 months)
Managed end-to-end Salesforce administration for a global CRM environment across Sales, Service, and Experience Clouds, migrating data and integrating various platforms like Invoiced.com, QuickBooks, and Mailchimp. Designed and implemented complex flows and automation tools to enhance operational efficiency in lead routing, case management, and partner onboarding. Conducted regular system audits,
Slalom
Jun 2017 - Feb 2021 (3 years 8 months)
Served as the lead Salesforce consultant on multiple enterprise implementation projects, conducting in-depth discovery workshops to gather requirements and design future-state solutions. Built declarative and programmatic customizations including custom objects, Apex triggers, Visualforce pages, and Lightning Components. Integrated Salesforce with accounting, HR, and marketing platforms via REST/S
Silverline
May 2015 - Jun 2017 (2 years 1 month)
Managed Salesforce platform operations for a high-growth SaaS startup, supporting the entire customer lifecycle from lead generation to post-sale support. Implemented foundational CRM features like lead capture forms, opportunity stage tracking, and automated email notifications, partnering with sales operations and customer success teams to build scalable processes. Monitored data quality through
Degrees, certifications, and relevant coursework
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