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Mohammed Ahmed Hussain Farooqui

@mohammedahmedhussain

I lead programmatic and ad operations teams, optimizing digital campaigns across Google Marketing Platform and major DSPs.

India

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What I'm looking for

I'm seeking a challenging role in a fast-paced digital marketing company or agency where I can apply my programmatic and ad operations expertise to strengthen the organization and make a positive contribution.

I'm leading programmatic and ad operations for North America at Brainlabs Digital India, managing junior associates and specialists while overseeing campaign builds, pacing, optimization, reporting, and client KPIs.

Previously at Venatus, I managed a five-person team and delivered campaign operations across GAM, Xandr, Roblox, and Freewheel.

At Jellyfish, I set up and optimized paid media campaigns, analyzed reporting through Google Data Studio, Sheets, and Google Analytics, and trained new joiners on Campaign Manager 360 and Display & Video 360. I was recognized for optimization and troubleshooting of paid media campaigns.

My foundation in digital marketing advisory comes from Accenture, where I resolved complex CM360 and DV360 issues for high-revenue advertisers and agencies across APAC, EMEA, and North America.

Experience

Work history, roles, and key accomplishments

Current

Programmatic Manager

Current

Brainlabs Digital India

Oct 2022 - Present (3 years 11 months)

Independently complete BAU tasks including campaign builds, daily pacing, optimizing, and reporting. Train new joiners in Campaign Manager 360 and Display and Video 360, and manage a team of junior associates and specialists.

Campaign Manager 360 (CM360)Display and Video 360 Campaign Management Optimization Reporting Team Management

Ads Operations Manager

Venatus Private Limited

Feb 2022 - Oct 2022 (8 months)

Independently complete BAU tasks including campaign builds, daily pacing, optimizing, and reporting. Worked on multiple tools such as GAM, Xandr, Roblox, and Freewheel, and managed a team of 5 associates.

GAM Xandr Roblox FreeWheel Campaign Management Optimization Reporting Team Management

Paid Media Operations Manager

Jellyfish India Private Limited

Sep 2019 - Jan 2022 (2 years 4 months)

Post-sale campaign setup, reporting analysis and presentation over client deck via Google Data Studio, Sheets, Google Analytics. Optimize campaigns on Google Ads and DV360 towards achieving KPIs, and conduct regular connects with internal and external stakeholders.

Google Data Studio Google Sheets Google Analytics Google Ads DV360 Campaign Optimization Stakeholder Management

Programmatic Manager

Jellyfish India Private Limited

Sep 2019 - Jan 2022 (2 years 4 months)

Independently complete BAU tasks including campaign builds, daily pacing, optimizing, and reporting. Train new joiners on Campaign Manager 360 and Display and Video 360, and optimize campaigns towards achieving client KPIs.

Campaign Manager 360 (CM360)Display and Video 360 Campaign Management Optimization Reporting Training

Digital Marketing Advisory Analyst (DV360)

Accenture Solutions Private Limited

Aug 2015 - Sep 2019 (4 years 1 month)

Troubleshoot and resolve complex CM360 and DV360 issues for high-revenue advertisers and agency clients. Create new accounts, guide on campaign setup, and solve discrepancies.