Mike Ristvedt
@mikeristvedt
Experienced performance marketing leader with a focus on digital growth.
What I'm looking for
I'm a results-driven performance marketing leader with over 13 years of experience in paid social media. My career has been defined by my ability to develop and implement innovative strategies that drive significant increases in digital channel sales. I have a proven track record of managing large budgets and leading teams to deliver exceptional results in fast-paced environments.
Currently, I serve as the Sr. Client Strategy Director at BMG360, where I lead client meetings, manage a diverse team, and play a crucial role in client relationship management. My previous roles include Associate Director of Paid Social at GroupM/Essence Global, where I successfully managed a $15.79 million budget for Target Corporation's holiday campaigns, achieving a 34% year-over-year increase in digital sales. I pride myself on my ability to foster collaboration and mentor teams to achieve their best.
Experience
Work history, roles, and key accomplishments
Sr. Client Strategy Director
BMG360
May 2019 - Present (6 years 1 month)
As Sr. Client Strategy Director, I lead client meetings and manage a diverse team of paid social managers. I focus on client relationship management and delivering successful advertising campaigns, ensuring year-over-year growth in campaign budgets.
Associate Director, Paid Social
GroupM/Essence Global
Feb 2017 - Mar 2019 (2 years 1 month)
Managed the client relationship with Target Corporation, planning and executing holiday advertising campaigns with a budget of $15.79 million. Led a team of 12, overseeing strategic creative conversations and achieving significant increases in digital channel sales.
Director, Paid Social
ZOG Digital
Aug 2014 - Feb 2017 (2 years 6 months)
Worked with various brands to scale budgets and develop creative strategies for paid social and search. Recognized for driving innovation and delivering exceptional results through effective campaign management.
Account Manager
Feb 2012 - Aug 2014 (2 years 6 months)
Pioneered Facebook for Business, working with various companies to manage ad spend and train businesses on advertising. Managed Facebook ad campaigns from the early stages of the self-serve platform.
Education
Degrees, certifications, and relevant coursework
Arizona State University
Bachelor's in Interdisciplinary Studies, Marketing & Communications
2010 - 2011
Bachelor's in Interdisciplinary Studies; I launched my first Facebook ad! Marketing & Communications.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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