Open to opportunities

Miguel Angel Azuara O

@miguelangelazuarao

Message

I am a digital content designer driving performance with motion graphics and growth marketing.

Mexico

Message

What I'm looking for

I seek a collaborative, data-driven role owning multi-channel content and motion design to optimize conversion and UX, with clear KPIs, mentorship, and opportunities to scale campaigns and impact business growth.

I am a digital content designer and multimedia marketer who creates conversion-focused campaigns, motion graphics, and PDP visuals to improve UX and drive sales. I combine design, animation and data-driven marketing to optimize open rates, CTRs and paid social performance.

I've led Black Friday initiatives that increased client sales by 20%, implemented funnel and automation strategies that grew lead generation by 50% and converted 20% of leads, and drove 55% brand awareness growth with a 26% increase in engagement across channels. I thrive in collaborative, KPI-led teams where I translate user research and analytics into high-performing creative.

Experience

Work history, roles, and key accomplishments

Current

Senior Performance Content Creator

Current

Levers

Aug 2024 - Present (1 year 2 months)

Designed high-performing email campaigns and PDP/marketplace visuals that improved open and click-through rates, and created conversion-focused ads that drove ROI; led Black Friday initiatives that increased client sales by 20%.

Email Marketing Adobe Photoshop After Effects UX Design A B Testing Meta Ads Google Analytics

Digital Designer & Marketing Coordinator

Alchemia

Jun 2022 - Mar 2024 (1 year 9 months)

Managed digital content campaigns across email, web, social and trade marketing, improving lead generation and driving a 26% increase in social engagement and 55% growth in brand awareness.

Email Marketing Social Media UX Design Market Research Adobe Illustrator CRM SEO Content Strategy

Growth Marketing Coordinator

Strate^g

Oct 2021 - May 2022 (7 months)

Oversaw growth marketing operations including user journey mapping, A/B testing and funnel optimization; implemented automation strategies that increased lead generation by 50% and converted 20% of leads to paying clients.

Growth Marketing A B Testing GoHighLevel Mailchimp Meta Ads Google Analytics Paid Social

Digital Content Marketing Strategist

Grupo Offsite Mexico

Feb 2021 - Oct 2021 (8 months)

Led content strategy across branding, website, CRM and social channels, driving rapid audience growth (3K Instagram followers in 4 months, 8K YouTube in 5 months, and ~40K TikTok followers) and a 40% increase in podcast listens.

Content Strategy Social Media Motion Graphics Video Editing SEO CRM Analytics Community Management

Digital Marketing Assistant

Better Earth

Aug 2020 - Dec 2020 (4 months)

Supported inbound/outbound marketing and social strategies that drove qualified leads to sales; assisted CMO with lead segmentation contributing to a 30% increase in sales.