MN

Open to opportunities

Michelle Nippes

@michellenippes

I build brand awareness, community engagement, and growth through strategic marketing and public relations.

What I'm looking for

I'm looking to apply my marketing, communications, public relations, brand, and team leadership experience to help an organization strengthen its reputation, grow engagement, and achieve measurable goals.

I've led marketing, public relations, brand, and community outreach at Community Guidance Center, helping grow Facebook followers by 84% and LinkedIn followers by 298% while consistently remaining below budget.

My communications strategies supported multiple Best of Indiana County and Best of Tri-County recognitions, and my outreach work increased agency event participation by 49% since 2021.

Previously, I led marketing and sales at Phoenix Physical Therapy, managing a $1.2 million annual budget and up to 11 direct reports. I also built brand standards, improved promotional procurement spend by 20%, grew market share, and raised more than $65K through a charity golf event.

Experience

Work history, roles, and key accomplishments

CC

Current

PR Specialist (Director Equivalent)

Current

Community Guidance Center

Jun 2021 - Present (5 years 3 months)

Maintains organizational presence through brand awareness, public relations, and content creation while staying under budget. Increased social community followers significantly and led efforts for gold-level recognition.

Public Relations Content Creation Social Media Management Brand Awareness Community Outreach Budget Management Event Coordination Fundraising Strategic Leadership

Education

Degrees, certifications, and relevant coursework

IP

Indiana University of Pennsylvania

Master of Arts, Adult and Community Education

Pursued a Master of Arts in Adult and Community Education, focusing on educational strategies for adult learners and community engagement.

WU

West Virginia University

Bachelor of Arts, Liberal Arts

Earned a Bachelor of Arts in Liberal Arts, with a broad interdisciplinary curriculum.

Tech stack

Software and tools used professionally

Magento

WordPress

Umbraco

Smartsheet

Wix

QuickBooks

Canva

ChatGPT

X++

Availability

Open to opportunities

Location

United States

Authorized to work in

Salary expectations

62k+ USD

Job categories

Marketing Director Communications Director Public Relations Specialist Community Relations Director Sales Manager Brand Manager Social Media Manager Fundraising Manager Event Coordinator Executive Marketing Director Senior Marketing Director Marketing Communications Director Strategic Marketing Director Marketing Director Director Of Marketing Communications Digital Marketing Director Director Of Brand Marketing

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