At TikTok Shop Indonesia, I manage Global & Regional Key Accounts in FMCG, including Nestlé, Unicharm, PepsiCo, Kraft Heinz, and SC Johnson. I own GMV growth, ads investment, campaign execution, and account health, using pricing alignment, ads optimization, and cross-functional coordination to improve results.
I've also grown key brands and categories at Shopee, TikTok Indonesia, and JD.ID, securing campaign partnerships, building joint business plans, and exceeding bi-monthly OKR targets by up to 415%.
