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IKHSAN ASKANDAR

@ikhsanaskandar

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I build e-commerce growth through TikTok Ads, TikTok Shop, affiliate marketing, and performance-focused content.

Indonesia

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What I'm looking for

I'm looking to grow in a digital marketing or e-commerce role where I can optimize paid campaigns, support online sales, analyze performance, and create effective promotional content.

I've supported e-commerce sales and customer acquisition at Medima Pekanbaru Sastro Indonesia by managing and optimizing TikTok Ads campaigns.

I manage TikTok Shop activities, GMV Max campaigns, affiliate marketing, budgets, and performance metrics to improve product exposure, online sales, and revenue growth.

I also create and edit promotional content for digital advertising and social media using Canva and CapCut, while using Google Analytics to monitor traffic and campaign performance.

Earlier at SVO Pekanbaru, I assisted with Meta Ads campaign management, advertising performance monitoring, and campaign optimization. I bring approximately five years of hands-on digital marketing and e-commerce experience, supported by a Bachelor of Information Systems.

Experience

Work history, roles, and key accomplishments

Advertiser

Medima Pekanbaru Sastro Indonesia

Jan 2021 - Jan 2026 (5 years)

Managed and optimized TikTok Ads campaigns to support e-commerce sales and customer acquisition. Oversaw TikTok Shop activities, utilized GMV Max, coordinated affiliate marketing, and produced marketing content using Canva and CapCut.