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Mereck HolwaMH
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Mereck Holwa

@mereck

Senior graphic designer blending brand identity, UI/UX, and digital strategy for measurable growth.

United Arab Emirates
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What I'm looking for

I’m looking to lead brand and digital design across identity, UI/UX, and PWA/mobile experiences, using research and optimization to deliver measurable growth and better user journeys within a collaborative team.

I’m a multi-disciplinary Senior Graphic Designer bridging brand identity, UI/UX, and digital strategy, with a track record of measurable business impact. I focus on turning creative decisions into outcomes—engagement, conversion, deliverability, and cost savings.

I’ve increased social media engagement by 500% and achieved 50%+ email open rates through systematic content and optimization. I also saved $300K in development costs by leading cross-platform PWA and mobile app projects from concept to launch.

I bring a community-first mindset too: I built and scaled a 2,000-member community and trained 100+ students in graphic design. From rebranding and website optimization (speed, security, UX, SEO) to UX/UI research, wireframes, and digital + print assets, I help teams ship clearer brands and better experiences.

Experience

Work history, roles, and key accomplishments

RM

Graphic Designer

RG Media

Apr 2025 - Mar 2026 (11 months)

Established streamlined design workflows and collaboration systems for cross-functional teams. Developed brand identities, conducted UX/UI research with wireframes for web and mobile, and created digital and print media assets.

CP

Graphic Designer & Brand Consultant

Client Projects

Jan 2017 - Jan 2025 (8 years)

Served as graphic designer and brand consultant for 15+ clients across hospitality, e-commerce, education, and media. Instructed graphic design courses to 100+ students at the National Education Network.

CA

Brand Development Specialist

Cols Academy

Sep 2024 - Dec 2024 (3 months)

Created a brand strategy including positioning, messaging frameworks, and visual identity. Designed and implemented a responsive WordPress website with a user-centric UX/UI approach and wrote strategic copy aligned with the educational mission and brand values.

SR

Multi-disciplinary Designer

Self-Employed (Remote)

Mar 2019 - Nov 2024 (5 years 8 months)

Improved social media reach and engagement, email deliverability and open rates, and SEO performance through content and optimization strategies. Led cross-platform PWA and mobile app projects, rebuilt and optimized a company website, executed rebranding, built a bot UI, and created a 2,000+ member community that reduced marketing costs.

Education

Degrees, certifications, and relevant coursework

University of the People logoUP

University of the People

Bachelor of Science, Computer Science

In progress: Bachelor of Science in Computer Science at the University of the People.

Tishreen University logoTU

Tishreen University

Bachelor of Arts, Physics

In progress: Bachelor of Arts in Physics at Tishreen University.

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