Melissa Russell - External Communications Manager - AstraZeneca | Himalayas
MR
Open to opportunities

Melissa Russell

@melissarussell

Experienced digital marketing specialist with a focus on social media.

Zimbabwe
Message

What I'm looking for

I am looking for a role that fosters innovation and collaboration, with opportunities for growth.

I am a strategic and data-driven Global Digital Marketing Specialist with over 10 years of experience in managing corporate social media channels for high-profile organizations. Currently, I serve as an External Communications Manager at AstraZeneca, where I oversee global social media strategies, ensuring alignment with brand objectives and regulatory compliance. My role involves collaborating with senior stakeholders to provide insights and guidance on social media campaigns, optimizing future efforts through data analysis.

Previously, I held positions at Thermo Fisher Scientific, where I was responsible for executing multi-channel digital campaigns and managing paid and organic social media initiatives. My expertise in stakeholder collaboration and content creation has allowed me to identify growth opportunities and enhance campaign performance through A/B testing and innovative strategies. I am passionate about leveraging digital marketing to elevate brand visibility and engagement across diverse audiences.

Experience

Work history, roles, and key accomplishments

AS
Current

External Communications Manager

AstraZeneca

Sep 2023 - Present (1 year 10 months)

Managed global corporate social media channels (LinkedIn, Facebook, Instagram, YouTube, and X), ensuring alignment with brand objectives and regulatory compliance. Collaborated with senior stakeholders to provide strategic guidance and feedback on social media campaigns, including channel selection, copywriting, and creative direction.

TS

Global Digital Marketing Specialist III

Thermo Fisher Scientific

Sep 2021 - Aug 2023 (1 year 11 months)

Responsible for the day-to-day management of paid and organic Social Media in collaboration with the Content Marketing Manager. Coordinated the execution and optimization of digital content across multiple social platforms for the Genetic Sciences (GSD) division, leading integrated campaigns.

Education

Degrees, certifications, and relevant coursework

US

University of Stirling

Bachelor of Arts (HONS), Film & Media

Grade: 2:2

Achieved a Bachelor of Arts with Honours, specializing in film & media. The curriculum provided a comprehensive understanding of media theories and film production.

FC

Forth Valley College

Bachelor of Arts, Media and Communications

Grade: B

Completed a Bachelor of Arts with a major in media and communications. This program focused on foundational aspects of media, communication strategies, and their societal impact.

Tech stack

Software and tools used professionally

Find your dream job

Sign up now and join over 100,000 remote workers who receive personalized job alerts, curated job matches, and more for free!

Sign up
Himalayas profile for an example user named Frankie Sullivan