Melina Gilbert

I’m a digital marketing and operations professional focused on strengthening brand presence through social media content, SEO, and measurable improvements in online visibility. I combine creative communication with careful execution to keep campaigns and digital experiences consistent across touchpoints.

Most recently, as a Marketing & Operations Manager, I rejuvenated local visibility by increasing Google Business Profile views by ~60% on average, with peaks up to ~230% across multiple locations. I managed and optimized my digital presence across 5+ locations to improve local search visibility.

I also support campaign performance through content creation and digital upkeep—planning and executing promotional campaigns, seasonal content, and customer engagement initiatives, while designing and publishing digital marketing materials and managing website updates and brand messaging.

Earlier, I built structured digital learning materials as an English Teacher, using Google Classroom, Docs, and Slides to improve clarity and accessibility. I also delivered high-touch customer service as a Sales Associate, meeting sales targets in a high-volume retail environment while using POS and inventory systems and maintaining visual merchandising standards.