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Mehul Panwar

@mehulpanwar

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Experienced Senior Analyst specializing in Paid Social Marketing.

India

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What I'm looking for

I am looking for a dynamic role that allows me to leverage my marketing expertise while fostering a collaborative and innovative company culture.

I am a dedicated Senior Analyst with a strong focus on Paid Social Marketing, currently working at Dentsu. My experience spans managing significant advertising budgets and executing successful campaigns for leading brands across the EMEA and APAC markets. I pride myself on my ability to develop comprehensive media plans and strategies that align with brand visions, ensuring exceptional results for my clients.

Throughout my career, I have successfully managed campaigns with budgets exceeding €203K, delivering outstanding performance on platforms like Facebook, LinkedIn, and Reddit. My role involves leading client meetings, providing detailed reporting, and fostering strong relationships with high-value clients. I am also passionate about mentoring and coaching new hires, contributing to the growth and development of my team.

Experience

Work history, roles, and key accomplishments

Current

Senior Analyst – Paid Social

Current

Dentsu

Apr 2024 - Present (1 year 2 months)

Managed Paid Social campaigns for leading brands across EMEA and APAC markets, overseeing an advertising budget of over €203K. Developed media plans, resolved platform issues, and coached new hires while maintaining strong client relationships.

Facebook Ads Manager Media Planning Reporting Client Communication Team Management Cross Cultural Client Handling Advanced Excel Strategic Planning

Performance Marketer

Jivox Software India Private Limited

Feb 2021 - Feb 2024 (3 years)

Executed Facebook Advertising Campaigns across APAC markets, developing comprehensive strategies and conducting A/B tests. Analyzed performance data to derive actionable insights and improve key performance indicators.

Facebook Advertising Campaign Strategy A B Testing Performance Monitoring Data Analysis Reporting Digital Marketing

Customer Relation Associate

Amazon

Sep 2019 - Dec 2020 (1 year 3 months)

Provided exceptional customer support to clients in the US, UK, and Australia. Coached a team of new associates, significantly improving their verbal proficiency and soft skills.

Customer Support Communication Skills Problem Solving Time Management Soft Skills Training Mentorship

UI/UX Developer Intern

Futor Labs

Apr 2019 - May 2019 (1 month)

Developed UI wireframing for a Film Production Application using Adobe XD and collaborated with company founders to brainstorm solutions.

Wireframing Adobe XD Collaboration Problem Solving Design Thinking User Experience Application Development Prototyping Creative Thinking Communication

Education

Degrees, certifications, and relevant coursework

Guru Gobind Singh Indraprastha University

Bachelor of Technology, Information Technology

2015 - 2019

Grade: 7.11/10

Completed a Bachelor of Technology in Information Technology, focusing on various aspects of IT including software development, systems analysis, and project management.