Open to opportunities

Meghna User

@meghnauser2

Message

I build performance creative systems that turn consumer insight into scalable growth.

India

Message

At Quickads.ai, I lead end-to-end creative strategy for three D2C performance accounts, shaping audience research, ICPs, campaign territories, concepts, hooks, scripts and execution briefs across Meta, Google and YouTube.

I’ve built 400+ video and static campaigns at Insane Labs, directing ₹3Cr+/month marketing pipelines and content systems that improved creative efficiency by 60% and contributed to 2–3x lifts in CTR and ROAS.

Experience

Work history, roles, and key accomplishments

Current

Senior Creative Strategist

Current

Quickads.ai

Jan 2026 - Present (8 months)

Lead end-to-end creative strategy across three D2C performance accounts, covering audience research, ICPs, campaign territories, concepts, hooks, scripts and execution briefs. Own the strategy and scripting pipeline for approximately 150+ monthly creative assets across Meta, Google and YouTube.

Performance Creatives Strategy Consumer Research ICP Development Concepts React Hooks Script Writing Creative Direction Creative Performance Analysis Meta Ads Google Ads YouTube Ads AI Content Production UGC Shoot Production Team Leadership

Creative Director – Growth & Brand Storytelling

Insane Labs

Aug 2022 - Dec 2025 (3 years 4 months)

Led creative direction across ₹3Cr+/month marketing pipelines and built 400+ video and static campaigns. Developed repeatable content systems that improved creative efficiency by 60% and contributed to 2–3x lifts in CTR and ROAS.