At My Lillie Shoes LTD, I manage the website, SEO, product listings and social channels for my custom shoes and handmade clothing business. I moved the store from Etsy to a Shopify website I set up myself, and the website has generated £86k in sales since opening in June 2020.
As Digital Marketing Executive at ADT Fire and Security, I created social content and supported campaigns across paid social and Google Ads. I also managed the organic and paid social work for a seasonal pet campaign, collaborating with outside teams and an agency on its strategy, artwork and webpages.
At ERA Home Security, part of Tyman PLC, I created an Instagram profile that gained 547 followers and an Installer Scheme Facebook group that grew to more than 130 members in less than a month. I'm currently studying for a BA Hons in Business Management at the Open University, specialising in marketing.

