Open to opportunities

Max Urazaev

@maxurazaev

Message

I build GTM, partnerships, and growth engines for technology ventures.

Germany

Message

What I'm looking for

I'm looking to build GTM, partnerships, and scalable growth for technology products, especially where customer discovery, product positioning, ecosystem development, and market-entry strategy can turn early ideas into validated commercial opportunities.

I've built GTM strategies, enterprise partner channels, and growth engines for technology ventures across more than 20 countries. My work spans product positioning, market entry, customer discovery, pipeline design, and ecosystem development.

As Chief Marketing Officer at Power Ecosystem, I built a distributed web3 ecosystem of 9K+ community members, 2.5K+ developers, and 4K+ node operators without paid acquisition. I designed the GTM strategy, testnet activation architecture, incentivized launch, and strategic partnership approach.

At Examus, I replaced founder-led sales with a structured enterprise GTM motion, contributing to 6x annual revenue growth and generating a $450K+ enterprise pipeline across CIS, Europe, LATAM, and India. At MyHealthPro, I led a revenue and sales restructuring that increased revenue by 250% and net profit by 210% in 10 months.

I've also co-founded and built products from zero, including RaceReady and Challefy, taking them through customer discovery, MVP development, pricing, validation, and iteration. I enjoy turning early ideas and complex technologies into clear use cases, validated products, and scalable commercial paths.

Experience

Work history, roles, and key accomplishments

Current

Strategic Partnerships & Growth

Current

Selected Projects

Jan 2024 - Present (2 years 8 months)

Supported global expansion and innovation testing for LOOV, defined ICP/JTBD and GTM assumptions, and validated concepts through expert/UX testing. Helped convert founder-led expertise into a hybrid digital product for an EdTech venture, and supported a UK VC fund with market research and GTM design.

Market Research GTM Strategy Product Validation ICP JTBD Unit Economics Outreach

Chief Marketing Officer

Power Ecosystem

Jan 2022 - Dec 2024 (2 years 11 months)

Built an internationally distributed ecosystem of 9K+ community members, 2.5K+ developers, and 4K+ node operators across 20+ countries without paid acquisition. Designed full GTM strategy and testnet activation architecture, and negotiated strategic partnerships with ecosystem partners and influencers.

Community Building GTM Strategy Partnership Development Testnet Activation Influencer Marketing Ecosystem Development

Growth & Sales Director

MyHealthPro

Jan 2020 - Dec 2021 (1 year 11 months)

Led restructuring of revenue and sales, achieving +250% revenue growth in 10 months and +210% net profit. Reduced traffic dependency from 70% to 30% and improved revenue predictability and scalability.

Revenue Growth Sales Restructuring Team Building

Business Development Director

Examus

Jan 2019 - Dec 2020 (1 year 11 months)

Built structured enterprise GTM replacing founder-led sales, achieving annual revenue growth x6 and generating $450K+ enterprise pipeline across CIS, Europe, LATAM, and India. Designed partner-driven sales architecture with market leaders and implemented CRM-based pipeline tracking.

Enterprise Sales GTM Strategy Partner Development CRM Pipeline Management B2B Sales

Business Development & Product Manager

ThePower_

Jan 2018 - Dec 2019 (1 year 11 months)

Developed GTM and community initiatives for a complex blockchain technology, translating technical capabilities into clearer use cases. Drove product development in collaboration with engineering and design peers, and built relationships with industry partners and C-level stakeholders.

GTM Strategy Blockchain Product Development Stakeholder Management Investor Relations

Growth and Partnerships, Co-founder

REGA Risk Sharing

Jan 2016 - Dec 2018 (2 years 11 months)

Joined at idea stage and helped shape the MVP proposition and GTM. Led marketing, partnerships, and international investor roadshow, raising ~$200K through crypto crowdfunding before the team decided to close the venture.

Marketing Partnerships Investor Relations Crowdfunding Team Building Event Management

Partnerships & Professional Affairs

Hill's Pet Nutrition

Jan 2012 - Dec 2015 (3 years 11 months)

Led professional partnerships, KOL/community programs, and regional activation across the veterinary market. Managed regional teams and supported global product launches and omnichannel campaigns in coordination with HQ.

Partnership Management Team Management

Co-founder / Product & Growth

Challefy

Built an interactive education product from ideation through customer discovery, product development, and B2C/B2B validation. Tested 50+ product hypotheses with 700+ users, iterating the product and business model before deciding not to scale based on unit economics.

Product Development Customer Discovery B2C B2B Hypothesis Testing Unit Economics

Founder / Product & Growth

RaceReady

Built a digital race-readiness product from zero, covering customer discovery, product definition, MVP development, and beta testing. Defined ICP/JTBD, pricing, early unit economics, and European GTM assumptions, iterating based on user feedback.

Customer Discovery Product Definition MVP Development Beta Testing Pricing Unit Economics GTM Strategy