Mauricio Dossmann
@mauriciodossmann
I build scalable full-funnel growth systems for B2B and B2C businesses under real-world constraints.
GermanyWhat I'm looking for
I'm leading growth for Kapsel's German market entry, owning strategy, budget, acquisition, retention and measurement across CAC, payback and conversion. I work closely with product, engineering and UK teams using GA4, server-side GTM and Looker Studio.
Across TRENDONE, proaxia, scotty, Groupon and Rocket Internet, I've built demand engines, performance marketing programmes and marketplace acquisition systems for B2B and B2C businesses. My work connects positioning, paid acquisition, lifecycle optimisation and commercial decision-making in competitive markets.
Experience
Work history, roles, and key accomplishments
Director of Growth
Kapsel (Simple Online Healthcare)
Nov 2025 - Present (10 months)
Owns growth strategy and budget for German market entry of a major UK online pharmacy. Steers acquisition and retention against CAC, payback, and conversion rate, and leads cross-functional work with product, engineering, and UK teams.
Education
Degrees, certifications, and relevant coursework
Beuth Hochschule für Technik Berlin
Certificate, Data Science
2019 - 2020
Completed a one-year certificate programme in Data Science, gaining practical skills in data analysis and machine learning.
Johannes Gutenberg-Universität Mainz
Magister Artium, Communication / Philosophy
2000 - 2005
Completed a Magister degree in Communication and Philosophy, developing strong analytical and communication skills.
Tech stack
Software and tools used professionally
Availability
Location
GermanyAuthorized to work in
Job categories
Skills
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