Matthew King

I’m a senior copywriter with 15+ years of experience delivering high-quality content across digital, print, and campaign environments. My career evolved from noticing a problem in a lack of copy when selling websites—then building a copywriting solution—and growing into leadership across messaging, editing, and delivery.

I lead content strategy, copy development, and delivery across multiple clients and industries, combining creative writing with project and stakeholder management. I produce copy for websites, blogs, campaigns, landing pages, apps, ads, and marketing materials, then edit and proof to ensure accuracy, clarity, and alignment with brand voice.

I develop and implement content strategies that align with company goals, audience needs, and SEO and GEO performance. I translate complex briefs into clear, engaging messaging, apply tone-of-voice guidelines, and support clients and writers to deliver consistently strong work.

I also manage teams of freelance writers, suppliers, and stakeholders—providing guidance, feedback, and quality control while keeping projects moving. From concept to delivery, I plan and coordinate content campaigns and high-volume projects under tight deadlines without compromising standards.