Open to opportunities

Marzena Kubicka

@marzenakubicka

Message

I build creator-led social ecosystems that grow audiences, engagement, and e-commerce revenue.

United Kingdom

Message

What I'm looking for

I'm looking to build creator-led, platform-native social strategies that turn audience insight into measurable growth, engagement, and conversion.

I've built and led social, content, and influencer marketing for Electivio and Lipoelastic, creating platform-native campaigns across TikTok, Instagram, and YouTube. At Lipoelastic, my work drove 35% UK and 114% US e-commerce revenue growth, alongside 170% engagement growth and a 255% reach increase.

As an on-camera UGC creator and strategist, I've grown my TikTok to 21K+ followers and 1M+ monthly views while partnering with beauty, skincare, lifestyle, premium, and luxury brands. I combine creative direction, short-form video production, community building, creator partnerships, and analytics to turn audience insight into content that converts.

Experience

Work history, roles, and key accomplishments

Social Media & Influencer Marketing Manager

Electivio

May 2025 - Jan 2026 (8 months)

Built and led the entire marketing function within a fast-paced startup, acting as the sole owner of organic marketing and a key partner to paid performance teams. Owned and managed day-to-day social media presence across key platforms, developing and executing a consistent, high-performing content calendar.