Open to opportunities

Martins Olaniyan

@martinsolaniyan

Message

Senior Product Designer building scalable design systems and user-centric product experiences.

Canada

Message

What I'm looking for

I seek roles where I can build and scale design systems, lead cross-functional teams, solve complex UX problems, and drive measurable product impact.

I am a Senior Product Designer with 5+ years creating user-centric solutions for complex platforms and products. I specialize in building design systems from scratch, simplifying complex workflows, and delivering cohesive product and brand experiences.

At Franchise Systems Ai I joined as the first sole Product Designer, defining the company design language, component libraries, interaction patterns, and accessibility guidelines to enable scalable development. I lead end-to-end design for CRM workflows, builders, data-heavy interfaces, and multi-step systems while collaborating closely with founders and engineering leadership.

Previously, I contributed measurable UX improvements across startups—driving usability increases, reducing design-to-development time, and supporting fundraising through marketing assets and investor materials. I have led small design teams, mentored junior designers, and delivered consistent results in B2B and consumer products.

I look for roles where I can drive design excellence, establish scalable systems, and partner cross-functionally to turn loosely defined concepts into decision-ready designs that improve user experience and business outcomes.

Experience

Work history, roles, and key accomplishments

Current

Lead Product Designer

Current

Franchise Systems AI

Jul 2024 - Present (1 year 6 months)

Joined as the first Product Designer and built the company design language and system from scratch, delivering component libraries, accessibility guidelines, and detailed specs to accelerate engineering implementation across CRM, builders, and data-heavy interfaces.

Design Systems Interaction Design Prototyping Accessibility Visual Design Cross Functional Collaboration Figma

Associate Product Designer

MinieMoney

Mar 2023 - Aug 2023 (5 months)

Contributed to an app redesign that improved usability by 20% and streamlined user flows by 25%, collaborating with product and engineering to iterate designs and extend mobile/web design system components.

Mobile Design UI Design Usability Testing Design Systems Prototyping Cross Functional Collaboration Figma User Research

Product Designer

Stallet

May 2022 - Oct 2022 (5 months)

Led mobile UX for a DeFi platform and established a scalable design system that reduced design-to-development time by 45%, while producing storyboards and mockups to communicate interactions effectively.

Design Systems Mobile Design Interaction Design Storyboarding Prototyping Figma

Product Designer

Byte

Jan 2022 - Jun 2022 (5 months)

Ran design workshops and aligned product designs with business goals, contributing to a 15% increase in user satisfaction and reducing implementation time by 30% through improved design-to-development workflows.

Workshops Collaboration Zeplin Prototyping Figma User Testing Design Operations

Design Lead, Product Designer

Azabox

Dec 2020 - Jan 2022 (1 year 1 month)

Led a team of 4 designers to deliver B2B web and mobile experiences, reducing onboarding time by 25% and increasing engagement by 30% through research-driven product design and improved project delivery timelines.

Team Leadership User Research B2B Experience Design Systems Mentoring Prototyping Figma

Product Designer

Azela

Jun 2021 - Oct 2021 (4 months)

Designed the Azela Sellers Central platform using quantitative and qualitative insights, reducing post-launch issues by 30% and increasing positive usability feedback by 20% through iterative prototyping and engineering collaboration.

Prototyping User Research Interaction Design Figma Collaboration Usability Testing