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Mario Juárez

@mariojurez

Senior Backend Developer at ZiffMedia; migrated Lifehacker’s archive and built its new Laravel platform.

El Salvador
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At ZiffMedia, I worked on PCMag and, after their acquisition, CNET and ZDNet, including platform migrations. When ZiffMedia acquired Lifehacker’s content without its platform, I migrated the archive through an ETL pipeline and built a new Laravel platform with a Nova-based CMS and public website.

I also founded Fiscalízame, an e-invoicing and point-of-sale SaaS for businesses in El Salvador. I designed, built, and operate it end to end, integrating electronic invoicing with the tax authority’s API alongside inventory, expenses, and tax reports.

Experience

Work history, roles, and key accomplishments

Fiscalízame logoFI
Current

Founder & Lead Developer

Fiscalízame

Jun 2025 - Present (1 year 4 months)

Designed, built and operate a multi-tenant SaaS for businesses in El Salvador: electronic invoicing integrated with the tax authority's API, point of sale, inventory, expenses and tax reports. Own the full lifecycle (product, architecture, development and deployment) with Laravel, Livewire and PostgreSQL and an AI-first workflow.

ZI
Current

Senior Backend Developer

ZiffMedia

Sep 2023 - Present (3 years 1 month)

Works on the company's largest sites: PCMag and, since their acquisition, CNET and ZDNet, including their recent platform migrations. When the company acquired Lifehacker's content without its platform, migrated the entire archive through an ETL pipeline and built the new platform on Laravel: a Nova-based CMS for the editorial team and the public website. Also worked on Mashable and ExtremeTech.

LU

Full Stack Web Developer

Luca

Aug 2020 - Sep 2023 (3 years 1 month)

Mainly responsible for the backend of a social network for closed communities such as universities and churches: the API behind its native mobile apps, built with PHP (Laravel, CodeIgniter) and MySQL, plus features for its web application (JavaScript, jQuery). Found and fixed performance bottlenecks, mostly database queries that were not using indexes. Integrated Pusher for real-time events and Fi

MB

Full Stack Web Developer

Ministry Brands

Jul 2019 - Aug 2020 (1 year 1 month)

Worked on a web application for managing churches and communities: member attendance, donations, community announcements and reporting. Built its reporting system, which included each piece of information conditionally depending on what the report was for, and shipped new features and bug fixes. Took part in requirements analysis and solution design with product owners, working alongside the UI/UX

AP

PHP Developer

Appetize

Jan 2019 - Jul 2019 (6 months)

Fixed bugs, maintained legacy code and built new features in the back-office application of a point-of-sale platform: products and catalog, inventory, price lists and customers.

WO

Lead Full Stack Developer / Sysadmin

WOWFI

Jan 2012 - Dec 2018 (6 years 11 months)

Led a team of four building a free public Wi-Fi network for cities and venues such as restaurants, cafés and airports, with a dynamic captive portal that let administrators run targeted advertising. Migrated the application from MySQL to MongoDB, replaced FreeRADIUS with a customized open-source authentication server, and automated the AWS infrastructure with Chef/OpsWorks.

DC

IT Developer / DBA

Dada Dada & Cía

Dec 2010 - Feb 2012 (1 year 2 months)

Built desktop and web applications with UniPaaS, a sales-tracking CRM and internal Visual Basic tools; managed MySQL databases.

TC

IT Developer

Transactel SA de CV

Mar 2009 - Oct 2010 (1 year 7 months)

Built web applications with PHP and Symfony 1, including a system to track employees' tasks and time, with user interfaces in HTML, CSS and JavaScript; managed MySQL databases.

Education

Degrees, certifications, and relevant coursework

Mario hasn't added their education

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