Marika Suzuki

Spearheaded rapid growth strategies, increasing user acquisition by 35% through search, social, and programmatic advertising while maintaining efficient spend. Rebranded Onitsuka Tiger in 6 months, doubling the annual budget to $800K and boosting sales to $1.2M.

Led cross-channel digital marketing campaigns, increasing overall brand visibility by 45% and driving significant user engagement across key regions. Developed rapid growth strategies for social media and paid channels, leading to a 60.23% increase in Instagram followers and a 40.94% rise in newsletter subscriptions.

Led the implementation of rapid growth strategies that increased user engagement by 30% and expanded marketing reach into new international markets. Executed growth marketing initiatives by applying A/B testing and SEO best practices, optimizing landing pages and creative elements for enhanced performance.

Developed strategies and confidently made decisions about content such as UX text, help tips, and assistive tooling that drive product adoption and help build social media knowledge. Used SEO tactics to increase traffic, drive-up share numbers, and improve clients' Google page ranking.

Implemented rapid growth and SEO strategies that resulted in a 20% increase in active users and 200% growth in social media following within three months. Optimized digital marketing efforts by leveraging data analytics and user insights, ensuring sustained growth and improved customer experiences.

Designed graphic elements for the university website and continually improved website content, usability, accessibility, and information architecture. Secured $75,000 in funding through sponsorship package and campaign.

Completed a Master Digital Product Design program, focusing on UX Research and UI Design. Acquired advanced skills in user experience principles, research methodologies, and user interface design.

Obtained a Google Analytics Certificate, demonstrating proficiency in web analytics and data interpretation. Developed skills in tracking, analyzing, and reporting website traffic and user behavior.

Completed a course focused on building positive workplace culture and team dynamics. Acquired skills in fostering collaborative and productive work environments.

Completed a Business Branding Certificate, gaining knowledge in developing and managing brand identities. Learned strategies for creating strong brand presence and recognition.

Completed a Bachelor of Communications with a major in Public Communication and Social Digital Media. Gained expertise in various aspects of communication and digital media.