
Manuela Leborgne
@manuelaleborgne
I drive e-commerce growth through paid media, marketing automation, analytics, and strategic channel execution.
What I'm looking for
I've led e-commerce planning and commercial marketing execution at Rotunda, managing sales initiatives across Google Ads, Meta Ads, email marketing, WhatsApp campaigns, payment links, and organic channels.
I optimize digital performance through budget allocation, audience segmentation, creative direction, reporting, and conversion-focused email workflows. I've also managed strategic e-commerce accounts including Fenicio, Soy Santander, and Torem while identifying new sales channels and partnerships.
At RedEMC, I led growth marketing initiatives focused on high-quality lead generation, Meta Ads optimization, landing pages, webinars, email segmentation, and the brand's digital presence.
My background also includes master data analysis at BASF Services Americas and cross-border marketplace operations at Nocnoc. I combine creativity and strategy to build purposeful experiences that connect and deliver measurable results.
Experience
Work history, roles, and key accomplishments
Commercial Executive
We Communicate US
Jan 2025 - Present (1 year 8 months)
Strategic alliance consultant responsible for generating business opportunities in the region through client identification and strategic meetings, driving company growth in new markets.
Education
Degrees, certifications, and relevant coursework
Universidad de Montevideo
Bachelor's Degree, International Business
2019 - 2023
Bachelor's degree in International Business from Universidad de Montevideo, completed from 2019 to 2023.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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