Open to opportunities

Mahboob Ali

@mahboobali

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Marketing Manager driving brand growth with data-led digital strategy and multi-location expansion.

India

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What I'm looking for

I’m looking to lead brand growth and performance marketing where I can scale multi-location brands, run ROAS/CPL-focused campaigns across Meta and Google, and combine creative direction with analytics to drive measurable ROI.

I’m a results-driven Marketing Manager with 4+ years of experience leading brand growth, performance marketing, and multi-location expansion across India and the USA. I’ve managed a $267,000+ monthly paid advertising budget across Meta and Google Ads, optimizing for ROAS, CPL, and location-level sales growth.

I scale brands rapidly—from 2 to 26 locations—using data-led campaign strategy, creative direction, and cross-functional team leadership. Through integrated content strategy, community engagement, and performance campaigns, I’ve generated 70M+ monthly views across 45+ Instagram and Facebook accounts.

In recent leadership roles, I directed social media strategy and performance for 37+ client accounts, managed full campaign shoots end-to-end, and strengthened client retention through structured performance reviews. Earlier, I managed social media and design for 20+ clients, building visual brand identities and delivering multiple simultaneous briefs with consistent quality.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager, Brand & Digital

Current

Tekholic (Jivejar)

Feb 2025 - Present (1 year 4 months)

Managed $267,000+ in monthly paid advertising across Meta and Google Ads for 45+ simultaneous client accounts, optimizing for ROAS, CPL, and location-level sales growth. Drove multi-location brand scaling (2→26 locations) and generated 70M+ monthly views across 45+ Instagram and Facebook accounts.

Meta Ads Google Ads ROAS Performance Marketing Social Media Growth Client Account Management Campaign Planning

Marketing Director (Brand & Social)

Social Post Digital Media

Apr 2024 - Feb 2025 (10 months)

Directed social media strategy, creative production, and performance marketing for 37+ client accounts across F&B, lifestyle, and retail. Led end-to-end content production across Facebook, Instagram, YouTube, and TV while maintaining client retention through monthly performance reviews and clear campaign briefs.

Social Media Strategy Creative Production Performance Marketing Facebook Ads Social Media Content YouTube Content Client Retention Campaign Execution Stakeholder Management

Social Media Manager & Designer

Brandweave Tech Solutions

Feb 2022 - Apr 2024 (2 years 2 months)

Managed social media platforms, content calendars, and brand communications for 20+ clients across multiple industries. Designed social media creatives and brand/marketing collateral, delivering simultaneous client briefs on time while maintaining consistent creative quality.