Maggie Giles

Lead cross-functional field execution strategy for top-priority oncology brands, aligning brand priorities with frontline execution across 100+ TMs and 160+ field partners. Drive adoption of new technologies and AI-enabled tools to improve account prioritization and field efficacy.

Built and led a data-driven launch execution plan to defend against a competitor entry, aligning messaging, field readiness, and differentiation across the market. Embedded Dynamic Targeting insights into customer engagement strategies and designed a gamified training session to strengthen consultative selling behaviors.

Streamlined promotion for a late-life-cycle brand, reallocating resources to high-impact priorities and owning cost-efficiency decisions. Built a no-cost content strategy to hold visibility in low-priority indications and led a Veeva CRM data cleanup that improved data quality for sales and marketing alignment.

Led a global qualitative market research study uncovering HCP emotional drivers in Crohn’s Disease and Ulcerative Colitis, generating foundational insights that informed Omvoh positioning and brand strategy.

Earned Circle of Excellence (2019, 2020, 2021) and contributed to Boston’s back-to-back #1 District in the Nation. Launched Mounjaro and drove above-market growth through territory strategy, account management, and full portfolio execution.

Ranked top 1%–20% nationally for four consecutive years; achieved #1 District in the Nation (2019 DBU PC). Launched a monthly newsletter and sales contest that re-energized team and exceeded targets as a brand champ during a period of team underperformance.

Launched Trulicity in high-priority vacant territories, driving rapid brand adoption in competitive markets.

Drove revenue growth by generating and qualifying new sales opportunities across the U.S. and Canada, and created and delivered training for sales reps on managing complex military accounts.

Built relationships with hard-to-access accounts across six specialties as one of 15 reps selected to launch Lilly's Source Force initiative, which scaled to 109 reps and 9 District Managers nationally, earning recognition for outstanding contributions, District MVP for leadership, and field-training reach across half of the New England district.

Oversaw 60 food pantries and partnered with hospitals to distribute meals for children below the poverty line. Conducted home visits, assisted clients with emergency resources, and led donor tours that moved donors to make large contributions.

Completed Situational Self Leadership training in January 2026.

Completed Situational Leadership training in June 2026.

Earned a Bachelor of Science in Organizational Communication from Assumption University.

Completed courses in storytelling, communication, strategic planning, data science basics, and agile requirements.