Maged Saleh
@magedsaleh
Growth-focused Head of Marketing, GTM and operations leader.
Costa RicaWhat I'm looking for
I’m a growth and performance marketing leader with 12+ years of experience driving user acquisition, scaling campaigns, and building go-to-market systems across tech, fintech, e-commerce, and local businesses.
As CMO at FOHLE Finance, I built and scaled the full user acquisition engine from the ground up, expanding across MENA and SEA. At BingX, I supported regional growth through market expansion strategies, partnerships, and localized campaigns.
Beyond in-house roles, I’ve worked as an independent consultant, helping businesses improve paid acquisition, optimize Google Business Profiles (GBP) for local growth, and implement CRM systems (HubSpot) to drive better lead conversion and tracking. I combine strategic thinking with hands-on execution, from launching and scaling paid media (Meta, Google) to refining funnels, positioning, and growth systems across different markets.
I’ve also co-founded and operated ventures across F&B, e-commerce, and education, gaining hands-on experience in building and scaling businesses end-to-end.
Core strengths:
● Performance marketing & paid acquisition (Meta, Google, TikTok)
● Google Business Profile (GBP) & local growth optimization
● CRM systems & marketing automation (HubSpot)
● Go-to-market strategy & brand positioning
● Funnel optimization & CAC efficiency
I’m currently looking for a stable role where I can bring structure, performance, and scalable growth across different industries. Let’s connect if you’re building and scaling something meaningful.
Experience
Work history, roles, and key accomplishments
Advised founders on growth strategy, operational structure, and go-to-market execution across multiple ventures. Led operational audits, implemented scalable systems and workflows, and supported paid/organic performance marketing with improved marketing–operations–CRM alignment.
Built and led the full go-to-market and growth engine from scratch across MENA and SEA, aligning marketing, product, and operations to hit company growth targets. Designed acquisition systems across paid, organic, and partnerships and drove market expansion decisions with executive leadership.
Executed performance marketing campaigns across Meta, Google, and TikTok to improve CAC and conversion rates through funnel optimization and testing. Partnered with KOLs and influencers to support user acquisition and brand growth while advancing expansion in competitive crypto markets.
Growth & Revenue Ops (Contract)
Bookimed
Dec 2022 - Jun 2023 (6 months)
Generated $35–40K/month individually and helped drive $400–450K/month team revenue by optimizing performance and sales funnels. Improved conversion rates and lead tracking accuracy by scaling a 150+ partner network and strengthening CRM workflows (HubSpot) across international patient acquisition.
Managed customer service and escalation operations, coaching and supporting 20–30+ team members to improve performance and operational quality. Delivered process improvements that increased resolution quality and overall team workflow efficiency.
Education
Degrees, certifications, and relevant coursework
Alexandria University
Bachelor of Arts, Anthropology
2012 - 2016
Completed a Bachelor of Arts in Anthropology at Alexandria University from 2012 to 2016.
Alexandria University
Bachelor of Anthropology, Anthropology
2012 - 2016
Earned a Bachelor of Anthropology from Alexandria University from 2012 to 2016.
Alexandria University
Diploma, Business Management
2010 - 2012
Completed Business Management studies at Alexandria University from 2010 to 2012.
Fundamentals of Digital Marketing
Fundamentals of Digital Marketing, Digital Marketing
Completed Fundamentals of Digital Marketing training.
University of London
Brand Management: Aligning Business, Brand and Behaviour, Brand Management
Completed Brand Management: Aligning Business, Brand and Behaviour through the University of London.
Google AI Professional Certificate, Artificial Intelligence
Completed the Google AI Professional Certificate.
IE Business School
Foundations of Strategy, Business Strategy
Completed Foundations of Strategy at IE Business School.
GenAI for Social Media
GenAI for Social Media, Generative AI for Social Media
Completed GenAI for Social Media.
Coursera
Marketing Specialists, Marketing
Completed Marketing Specialists via Coursera.
Coursera
Manage Leads with HubSpot, HubSpot
Completed Manage Leads with HubSpot via Coursera.
CMS- USA
Combating Medicare Fraud, Waste & Abuse, Medicare Compliance
Completed training for Combating Medicare Fraud, Waste & Abuse.
HIPAA USA
HIPAA Associate, HIPAA Compliance
Completed HIPAA Associate training.
Tech stack
Software and tools used professionally
Availability
Location
Costa RicaAuthorized to work in
Social media
Job categories
Skills
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