
Luan Spessatto
@luanspessatto
I grow organic traffic through programmatic, local, technical, and AI-powered SEO.
What I'm looking for
I've led SEO for Local CEO, Revelo US, and Talk Agency, growing U.S. local businesses, international websites, and e-commerce sites through technical, programmatic, and conversion-focused SEO.
My results include taking a site from under 2,000 to 50,000 monthly visits in under five months, growing a portal from 450,000 to 1.2 million monthly visits, and building a WordPress site that reached 450,000+ monthly visits.
I use AI, APIs, and automation tools to turn SEO work into repeatable systems, from Google Business Profile optimization and citation building to content workflows, keyword research, and local ranking analysis.
Experience
Work history, roles, and key accomplishments
SEO Manager
Local CEO
Apr 2024 - Present (2 years 5 months)
Senior SEO Manager specializing in U.S. local SEO and automation. Experienced in building citations with Yext, programmatic SEO, and optimizing Google Business Profiles for home remodeling, general contractors, roofing, and appliance repair businesses.
SEO Manager
Revelo US
Jan 2021 - Apr 2024 (3 years 3 months)
Implemented programmatic SEO and growth hacking techniques, optimized U.S. websites for SEO and CRO, managed website and domain migrations, and conducted advanced keyword research and competitive analysis.
SEO Specialist Lead
Talk Agency
Mar 2018 - Jan 2021 (2 years 10 months)
Led SEO for international websites and e-commerce, including technical SEO, keyword research, CRO, GMB optimization, backlink audits, and ASO. Utilized tools like Ahrefs, Similarweb, and PageOptimizerPro.
SEO Analyst
Eixo Digital Agency
Jun 2017 - Mar 2018 (9 months)
Conducted SEO audits and diagnostics for clients across various markets, performed keyword research, content and page optimization, YouTube SEO, competitive analysis, and set up and monitored Google Analytics, Tag Manager, and Search Console.
SDR and Closer/Sales Executive
Econodata
Qualified leads, conducted presentation calls via Zoom and Skype, negotiated and submitted proposals, and gained experience at events like RDSummit and Superlógica Experience.
Education
Degrees, certifications, and relevant coursework
Blue Array
Technical SEO Certification, SEO
2023 - 2023
Earned a Technical SEO Certification from Blue Array in 2023.
Sobral Traffic Community
Course, Digital Marketing
2023 - 2023
Completed a course on Facebook and Google Ads at Sobral Traffic Community in 2023.
North American Brazilian Cultural Institute
General English, English
2000 - 2005
Completed a General English course at the North American Brazilian Cultural Institute from 2000 to 2005.
Sydney International English College
Advanced Level English Certificate, English
Completed a General English course and earned an Advanced Level English Certificate at Sydney International English College.
Escola Inteligência Educacional
Technician, Real Estate Transactions
Completed a Technician program in Real Estate Transactions at Escola Inteligência Educacional.
Mestre Academy
Course, SEO
2021 - 2021
Completed an SEO course at Mestre Academy in 2021.
Venda Todo Santo Dia
Course, Digital Marketing
2021 - 2021
Completed a Digital Marketing course at Venda Todo Santo Dia in 2021.
Ahrefs Academy
Course, Blogging
2020 - 2020
Completed the Blogging for Business course at Ahrefs Academy in 2020.
Federal Institute of Rio Grande do Sul
Superior, Management Processes
Completed a Superior course in Management Processes at the Federal Institute of Rio Grande do Sul.
Federal Institute of Rio Grande do Sul
Project, Business Incubation
2017 - 2018
Participated in a project at the Technology Based Business Incubator at IFRS from 2017 to 2018.
Gustavo Cerbasi
Course, Finance
2017 - 2017
Completed a Financial Intelligence course with Gustavo Cerbasi in 2017.
Endeavor
Course, Entrepreneurship
2016 - 2016
Completed an Entrepreneurship course at Endeavor, totaling 60 hours, in 2016.
TOEFL
Proficiency Test, English Proficiency
2014 - 2014
Grade: 557/650
Earned a TOEFL ITP score of 557 out of 650 in 2014.
UFRGS Technical School
Technician, Biotechnology
2008 - 2010
Completed a Biotechnology Technician program at UFRGS Technical School from 2008 to 2010.
Mercury College
Certificate III, Business
Completed a Certificate III in Business School at Mercury College in Sydney, Australia.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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