At LabMídia, I founded and direct a digital marketing agency focused on SEO, content, and consulting. I created specialized SEO and GEO services for the real estate market, as well as market analysis for B2B clients.
I set commercial and product strategy, lead client negotiations and results meetings, and guide the account management team. I also put processes in place for organic performance diagnosis, planning, and reporting.
Before LabMídia, I managed SEO at Atlas Mídia, developing keyword, content architecture, and link-building strategies by segment. I conducted technical audits and prioritized fixes with development teams.
I started as an SEO technician at Webalcance, handling on-page optimization, technical audits, keyword research, and organic traffic reports. My work spans technical SEO, content strategy, link building, local SEO, and GEO for AI-powered search.

