Open to opportunities

L R

@lr01

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Mixed-methods researcher and strategist with a focus on insights.

Spain

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What I'm looking for

I am seeking a role that values innovative research and strategic insights, fostering collaboration and impactful decision-making.

I am a dedicated mixed-methods researcher and strategist with a PhD in Social Psychology and a Master's in Applied Statistics. My career has been marked by a commitment to leveraging data-driven insights to inform strategic decisions and enhance user experiences. At MEWS, I led a multi-disciplinary team to create a UX & PX Metric System that significantly improved our customer experience scores and brand reputation.

My experience spans various sectors, including my role as a researcher at Opportunity Network, where I developed user segmentation analyses and churn prediction models that reduced churn rates by 5.2%. I also co-directed research at Mental Gaming, where I pioneered the first psychometric test for esports, currently under peer review. My leadership at the Canary's Social Observatory has been pivotal in shaping political discourse in the region, demonstrating my ability to influence and drive change through research.

Experience

Work history, roles, and key accomplishments

Director

Canary's Social Observatory

Jan 2023 - Present (2 years 6 months)

Directed the Social Observatory of the Canary Islands, a think tank exploring the national identity and political leverage of the archipelago. Spearheaded the 20A movement, a historical milestone impacting the political agenda.

Social Research Strategic Leadership Think Tank Management National Identity Research Public Policy Community Engagement Research Direction

Analyst & Strategist

Proyecto Drago / Sumar

Jan 2023 - Present (2 years 6 months)

Conducted social & political analysis and research for local elections, outlining a political strategy that helped win 2 seats on the local council. Performed social & political analysis and research for national elections, contributing to the Canary's election strategy team that won one seat in parliament.

Social Research Data Analysis Strategic Planning Stakeholder Engagement Public Relations Campaign Management Research Methodology

Senior Researcher & Insights Coordinator

MEWS

Dec 2022 - Present (2 years 7 months)

Coordinated a multi-disciplinary team of 12 people including Data Analysts, Researchers, Designers, PMs, and C-Level executives. Created the UX & PX Metric System, which became the north star of the company, identifying new business opportunities, allocating resources, and significantly improving UX & Brand Reputation.

Metrics Data Analysis Stakeholder Management UX Research Product Management Strategic Planning Team Leadership Business Development

Member of the Scientific Board

Eticas Foundation

Jan 2022 - Present (3 years 6 months)

Researched and analyzed the impact of public algorithms on society, working on high-impact projects. Reviewed gender violence and recidivism algorithms used by national and regional governments.

Algorithms Data Ethics Recidivism Algorithms Research Methodology

Researcher

Opportunity Network

Aug 2021 - Present (3 years 11 months)

Developed different personas used by product and sales teams through user segmentation analysis. Created a statistical model to assign churn risk to users based on their behavior, which diminished the churn rate by 5.2%.

User Segmentation Statistical Modeling UX Research Mixed Methods Research Web Scraping Data Driven Decision Making Personas

Researcher

CINVED

Jan 2021 - Present (4 years 6 months)

Conducted Social Psychology research on the Spanish far-right, publishing one scientific article exploring the use of dog-whistle politics. Currently has two articles exploring the abuse suffered by journalists on social media undergoing peer-review.

Scientific Writing Peer Review Data Analysis Research Methodology Qualitative Research Quantitative Research

Codirector of Psychology & Head of Research

Mental Gaming

Mar 2019 - Present (6 years 4 months)

Developed the first psychometric test for esports, with the resulting paper currently being peer-reviewed by a scientific journal. Researched the neurophysiological correlates of performance in esports and studied the use of video games for psychosocial development.

Research Design Data Analysis Scientific Writing Statistical Analysis

Education

Degrees, certifications, and relevant coursework

Unknown University

PhD, Social Psychology

Currently pursuing a PhD in Social Psychology, focusing on advanced research methodologies and theoretical frameworks within the field. This ongoing doctoral program is enhancing my expertise in psychological research and analysis.

Unknown University

Masters, Applied Statistics

Completed a Masters in Applied Statistics, gaining proficiency in statistical analysis, data modeling, and quantitative research methods. This program provided a strong foundation in applying statistical techniques to real-world problems.

Unknown University

Masters, Psychological Research

Earned a Masters in Psychological Research, specializing in research design and methodology. This degree equipped me with comprehensive skills in conducting rigorous psychological studies and interpreting complex data.

Unknown University

Bachelor, Psychology

Obtained a Bachelor in Psychology, covering fundamental theories and principles of human behavior and mental processes. This foundational degree provided a broad understanding of various psychological domains.