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Álvaro Viúdez GonzálezLG
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Álvaro Viúdez González

@lvarovidezgonzlez

Behavioral Data Scientist at BeWay who corrected a bank campaign model, revising its estimated impact from €148K to €59K.

Spain
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At BeWay, I review behavioral experiments for financial and insurance clients, correcting analyses before conclusions reach clients. For a Latin American retail bank campaign, I replaced a linear regression counterfactual model with a Generalized Additive Model, revising the estimated economic impact from €148K to €59K.

At Ábaco Latam, I designed a continuous credit scoring system and built Grafana and SQL dashboards. Earlier, at Admiral Seguros, I redesigned the customer-satisfaction survey system and established monthly C-level VoC reporting. My background includes a PhD in Experimental Psychology and applied research in causal inference, experimentation, and statistical modeling.

Experience

Work history, roles, and key accomplishments

AS

Voice of Customer Manager

Admiral Seguros

Nov 2020 - Feb 2022 (1 year 3 months)

Redesigned customer-satisfaction survey system and built monthly C-level VoC reporting. Detected NPS decline in roadside assistance via geographic and temporal analysis.

SG

Global Operating Standards / Quality & Continuous Improvement

Sitel Group

Sep 2018 - Oct 2020 (2 years 1 month)

National lead for audit and implementation of global corporate operating standards. Conducted descriptive analysis of 500K+ customers for a major telecom and designed a structured feedback system.

UM

Teaching Assistant

University of Minho

Sep 2014 - Aug 2016 (1 year 11 months)

Taught Psychology of Learning Lab and Social Psychology Lab, focusing on experimental methodology and data analysis.

Education

Degrees, certifications, and relevant coursework

IE Business School logoIS

IE Business School

MBA, Business Administration

2020 - 2022

MBA from IE Business School, completed from 2020 to 2022.

CC

Council for Six Sigma Certification

Black Belt, Lean Six Sigma

2020 - 2020

Lean Six Sigma Black Belt certification obtained in 2020.

University of Minho logoUM

University of Minho

PhD, Experimental Psychology

2014 - 2018

Grade: Highest grade

Activities and societies: Funded by Fundação para a Ciência e a Tecnologia (FCT); research stay at Institute of Neurosciences, University of Guadalajara, Mexico (2017).

International PhD in Experimental Psychology, taught and defended in English, with highest grade. Dissertation on rule-governed behavior and the description-experience gap.

University of Seville logoUS

University of Seville

Master of Science, Neuroscience

2012 - 2014

Grade: 9/10

MSc in Brain and Behavior (Neuroscience) with GPA 9/10. Thesis on stimuli equivalence relations in animal cognition.

University of Seville logoUS

University of Seville

Bachelor of Science, Psychology

2006 - 2012

Grade: 8/10

BSc in Psychology with GPA 8/10, specializing in research and data analysis.

Tech stack

Software and tools used professionally

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