Lisse Wets

Supported monthly print catalogue production and redesigned visual assets to ensure brand-consistent, high-impact promotional materials; assisted email template design and social media management to boost engagement.

Managed content calendars and created 100+ social visuals and branded templates for 4+ hospitality clients; optimized campaigns using KPIs, managed ad budgets, and coordinated influencer collaborations to grow reach.

Analyzed and audited content for accuracy and strategic alignment, extracting data-driven insights to improve content performance and inform content strategy across projects.

Advised customers on product design and production, created marketing visuals and photography for e-commerce, and trained staff on quality standards while managing product data and listings.

Executed marketing activities to support product sales and brand presence, contributing to design and promotional asset creation for the online store.

Handled customer inquiries and provided product support, contributing to product research and feedback loops to improve offerings and service quality.

Completed a professional bachelor program in audiovisual techniques with a focus on photography from September 2013 to June 2016.