Open to opportunities

Lindsey Ryann

@lindseyryann

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Marketing leader driving ticket sales, audience growth, and brand engagement across events and digital platforms.

United States

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What I'm looking for

I’m looking for a marketing role where I can own strategy from brief to results—integrating paid, organic, partnerships, and email—to grow audiences, drive ticket sales, and improve performance through testing and optimization.

I’m a marketing leader with 8+ years driving ticket sales, audience growth, and brand engagement across sports, live events, and digital platforms. I’ve built and executed campaigns for the Miami Open, scaled social media across 38 channels for six brands, and led national event marketing generating 160K+ in attendance.

I’m comfortable owning strategy from brief to results, integrating paid, organic, partnerships, and email into campaigns that move numbers. In performance marketing, I helped drive 160K in attendance and 204K in ticket sales across 30+ national events, and I maintained blended CPA at $160 by partnering closely with media buying teams on optimization and budget pacing.

Across roles, I’ve led content strategy, creative testing, and cross-team alignment—from guiding launch and final-push campaign phases to directing social and influencer activations. I bring a practical, execution-first mindset, pairing audience growth with sponsorship and community engagement to strengthen both reach and revenue.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Social Media Consultant

Current

Miami Art Week

Sep 2024 - Present (1 year 9 months)

Increased Instagram reach to 46.6K (+195%) and content interactions to 10.8K (+637%) during the 2024 event window. Drove 20.6K profile visits (+725%) and 6.3K new followers (+555%) in under two months by leading event social strategy and partner-driven promotions.

Social Media Strategy Content Planning Creative Direction Audience Engagement Event Marketing Campaign Planning

Advertising Specialist

Life Surge

May 2025 - Mar 2026 (10 months)

Drove 204K in ticket sales and 160K in attendance across 30+ national events in 2025 by supporting performance marketing campaigns. Maintained a blended CPA of $160 through campaign optimization and owned launch, urgency, and final-push phases across social, paid media, email, and web.

Performance Marketing Ticket Sales CPA Optimization Launch Urgncy FInal Push Messaging Creative Testing Paid Social Email Marketing

Social Media Manager

Certified Collectibles Group

Jun 2022 - Jun 2024 (2 years)

Grew total social following by 62% across six brands and 38 channels by building content franchises and platform-native strategies. Managed a team of three and scaled content systems across Instagram, TikTok, YouTube, and X while expanding reach through influencer partnerships.

Social Media Strategy Content Systems Community Management Influencer Partnerships Team Leadership

Senior Manager Integrated Marketing

HairClub

Jun 2020 - Jun 2022 (2 years)

Generated 1,500+ net new leads year over year through integrated digital, social, email, and retail campaigns. Led brand partnership activations with MLB, NBA, NHL, and NASCAR franchises and coordinated cross-channel creative briefs and execution.

Integrated Marketing Lead Generation Brand Activation Retail Marketing Creative Briefing

Consumer Marketing Manager

IMG

Nov 2017 - Jun 2020 (2 years 7 months)

Contributed to $28M+ in revenue and 200K+ in attendance for the Miami Open and Mubadala Silicon Valley Classic through fan engagement and ticket sales campaigns. Supported $10M+ in media partnerships and coordinated sponsor and media partner marketing to drive event visibility across social, digital, and email.

Event Marketing Fan Engagement Media Partnerships Digital Advertising Email Marketing Campaigns

Partnership & Hospitality Manager

Pawtucket Red Sox

Jan 2017 - Nov 2017 (10 months)

Developed and presented 100+ partnership proposals with an estimated 70% conversion rate to support sponsorship revenue growth. Designed and executed in-stadium promotional assets and oversaw Fan Center operations and guest services to strengthen the game-day experience.

Sponsorship Sales In Stadium Promotions Guest Service Fan Engagement