Open to opportunities

latika chavan

@latikachavan

Message

I build influencer campaigns for beauty and consumer brands, from creator sourcing to performance reporting.

India

Message

What I'm looking for

I'm looking to grow in influencer and digital marketing roles where I can manage creator partnerships, execute campaigns, use performance data to optimize results, and work on consumer-brand launches.

I've managed end-to-end influencer campaigns for Flicka Cosmetics, Muuch (STAC x Godrej GCPL), and Silver Bells Network, supporting beauty, lifestyle, and consumer-brand launches.

At Flicka Cosmetics, I scouted 400+ creators and negotiated with 170+ creators in one month, onboarding 30+ creators for Primer and Foundation campaigns across South India. I managed creator communication, product dispatch, content approvals, Shopify affiliate links, and campaign reporting.

At Muuch, I supported Face Wash, Body Wash, and Sunscreen launches by identifying aligned creators, negotiating partnerships and budgets, coordinating timelines, and optimizing activity using engagement metrics.

Earlier, I built social media strategies, planned content, executed organic and paid campaigns, and monitored digital performance for Recreate Spaces Studio and Winchester Technologies.

Experience

Work history, roles, and key accomplishments

Influencer Marketing Executive

Flicka Cosmetics

Jun 2026 - Aug 2026 (2 months)

Managed influencer campaigns for beauty products, scouting 400+ creators and negotiating with 170+ creators. Onboarded 30+ creators and tracked campaign performance using Shopify and other tools.

Influencer Marketing Campaign Management Market Research Excel Content Planning Campaign Optimization Social Media Strategy Influencer Outreach Shopify HashFame Google Sheets

Influencer Marketing Executive

Muuch (STAC x Godrej GCPL)

Dec 2024 - May 2026 (1 year 5 months)

Managed influencer campaigns for product launches, identified and onboarded creators, negotiated partnerships, and optimized strategies based on engagement metrics.

Influencer Marketing Campaign Management Influencer Outreach Campaign Optimization Social Media Strategy

Influencer Marketing Executive

Silver Bells Network agency

Jan 2024 - Nov 2024 (10 months)

Managed influencer collaborations, conducted market research and influencer scouting, coordinated creative assets, and managed campaign operations and reporting.

Influencer Marketing Market Research Campaign Management Coordination

Marketing & Social Media Executive

Recreate Spaces Studio

Feb 2023 - Jan 2024 (11 months)

Developed social media strategies, managed content planning and publishing, increased brand visibility through digital campaigns, and analyzed campaign performance.

Social Media Strategy Content Planning Campaign Management Analytics Digital Marketing

Social Media Marketing Executive

Winchester Technologies

Feb 2022 - Feb 2023 (1 year)

Executed organic and paid social media campaigns, managed multiple social platforms, created engaging digital content, and monitored analytics and audience engagement.

Social Media Marketing Content Creation Analytics Campaign Management Paid Advertising

Education

Degrees, certifications, and relevant coursework

Mumbai University

Bachelor of Management Studies, Management Studies

2018 - 2021

Grade: CGPI 6.48 (Approx. 61.56%)

Activities and societies: Winner of Ad-Mad show and Cultural Fest participant; active in sports and community blood donation drives.

Completed Bachelor of Management Studies from Mumbai University from 2018 to 2021. Achieved a CGPI of 6.48 and participated in cultural events, sports, and community blood donation drives.