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shubhangi khanna

@shubhangikhanna

I am an influencer marketer driving creator-led campaigns and ROI.

India
Message

What I'm looking for

I seek roles owning end-to-end influencer campaigns where I can scale creator partnerships with AI-enabled workflows, lead cross-functional teams, and optimize ROI for consumer brands in fashion, beauty, lifestyle or D2C.

I am an influencer marketing specialist with 6+ years of experience leading creator-led campaigns across fashion, lifestyle, skincare and D2C brands. I have delivered 25+ end-to-end campaigns with an average engagement uplift of 18% and reach exceeding 10M while building and managing a roster of 1000+ creators.

I leverage AI tools such as Heepsy, HypeAuditor and Upfluence to scale prospecting, vetting and outreach and drive ROI through rigorous metrics analysis (views, ER, CTR, impressions). I thrive in cross-functional collaboration, negotiating with creators across tiers, ensuring brand compliance, and mentoring teams to execute high-performing, compliant creator content.

Experience

Work history, roles, and key accomplishments

FR
Current

Influencer Marketing Manager

Freelance

Jul 2024 - Present (1 year 3 months)

Managed 25+ full-cycle influencer campaigns across fashion, lifestyle, skincare, and travel, driving an average engagement uplift of 18% and 10M+ combined reach. Built a roster of 1,000+ creators, integrated AI tools for scalable outreach, and led teams on high-volume campaigns while ensuring brand compliance.

Education

Degrees, certifications, and relevant coursework

BU

Banasthali University

Bachelor of Science, Fashion Merchandising and Nutrition Science

2012 - 2015

Bachelor of Science in Fashion Merchandising and Nutrition Science from Banasthali University (2012–2015).

GU

Google Digital Unlocked

Certification in Basics of Digital Marketing, Digital Marketing

2018 -

Completed Google Digital Unlocked certification covering basics of digital marketing in 2018.

HubSpot Academy logoHA

HubSpot Academy

Certification in Social Media Marketing, Social Media Marketing

2019 -

Completed HubSpot Academy certification in social media marketing in 2019.

Tech stack

Software and tools used professionally

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shubhangi khanna - Influencer Marketing Manager - Freelance | Himalayas