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Lara Olsen

@laraolsen

Account Manager at Expedia Group growing Vacation Rentals partner portfolios through data-driven plans and performance optimization.

Spain
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At Expedia Group, I manage strategic Property Manager and Vacation Rental partner portfolios, focusing on growth and performance optimization. I use market share, conversion, visibility, and pricing data to shape commercial plans.

In my current Account Manager role, I’ve exceeded quarterly targets, reaching 107% of my individual performance goals. My recommendations have contributed to stronger portfolio health, visibility, commercial performance, and partner revenue across EMEA.

Previously, as Senior Partner Success Manager Vrbo at Expedia Inc. Group, I managed EMEA partner portfolios and designed action plans to improve conversion, visibility, and revenue. I also trained partners in Expedia Partner Central and supported onboarding for new team members.

Earlier, I managed sales at FRASERS HOSPITALITY and CITY MARQUE. At FRASERS HOSPITALITY, I managed commercial activity for eight London properties and increased business volume by 25%; at CITY MARQUE, I managed a 68-account portfolio, implemented GDS, and recovered a strategic account worth €317k.

Experience

Work history, roles, and key accomplishments

Expedia Group logoEG
Current

Account Manager

Jan 2026 - Present (9 months)

Manages a strategic portfolio of Property Managers and Vacation Rental Partners, focusing on growth, performance optimization, and data-driven commercial plans. Consistently exceeded quarterly targets, achieving 107% of individual performance goals.

Vrbo (Expedia Inc. Group) logoVG

Senior Partner Success Manager

Vrbo (Expedia Inc. Group)

Feb 2018 - Jan 2026 (7 years 11 months)

Managed a portfolio of Property Managers and Vacation Rental Partners in EMEA, analyzing performance data to identify growth opportunities and designing action plans to improve conversion, visibility, and revenue. Recognized as a top performer in adoption and engagement, and supported the Iberia team during a manager's absence.

Education

Degrees, certifications, and relevant coursework

Universidad Rey Juan Carlos logoUC

Universidad Rey Juan Carlos

Degree, Audiovisual Communication

2005 - 2010

Completed a degree in Audiovisual Communication from Universidad Rey Juan Carlos from 2005 to 2010.

Tech stack

Software and tools used professionally

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