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Lancelot QuadrasLQ
Open to opportunities

Lancelot Quadras

@lancelotquadras

Senior content writer and instructional designer turning complex finance into engaging, data-driven stories.

India
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What I'm looking for

I’m looking for a role where I can own SEO-driven content and instructional writing, combining AI-assisted workflows with strong research, fact-checking, and editorial quality—while collaborating with SMEs, SEO/design teams, and delivering consistently on tight deadlines.

I’m a versatile freelance content writer and blogger with 12+ years of experience creating long-form, SEO-optimised articles across AI & Technology, Health & Wellness, Finance, and Lifestyle niches. With an academic foundation in Finance (MMS) and hands-on writing experience at a SaaS firm, a leading financial services distributor, and a global consulting company, I bring both analytical clarity and editorial discipline to every assignment. I’m the author of 640+ published posts at lancequadras.com.

In my current role as an Instructional Design Analyst at Accenture (April 2022 – Present), I develop research-heavy, structured written content for global corporate training programmes. I collaborate with SMEs to validate accuracy and translate complex concepts into accessible, engaging formats for diverse international audiences, while managing multiple high-priority production schedules with a stated 100% on-time delivery record. I also leverage Learning Management Systems (D2L) and authoring tools to deploy and optimise content for virtual and blended learning environments.

Previously, as a Senior Content Writer at Innovins Technologies Pvt. Ltd. (March 2021 – April 2022), I led SaaS content strategy for products like ChargeMonk, KafeCloud, and G Verifier, mentored junior writers, and partnered with SEO and Design teams to execute content-driven campaigns. Before that, at Ruloans Distribution Services Pvt. Ltd. (May 2018 – February 2021), I produced 275+ BFSI content pieces, ran A/B testing, and ensured strong quality through fact-checking, proofreading, and final QA. I pair deep SEO know-how—WordPress, RankMath SEO, schema markup, and AI-assisted content creation—with certifications in AI Fluency: Framework & Foundations and Claude 101 (Anthropic) to deliver genuine subject matter depth.

Experience

Work history, roles, and key accomplishments

Accenture logoAC
Current

Instructional Design Analyst

Apr 2022 - Present (4 years 3 months)

Develops research-heavy, structured written content for global corporate training programmes and collaborates with SMEs to validate and translate complex concepts for international audiences. Manages multiple production schedules and delivers content through Learning Management Systems (D2L) and authoring tools.

Accenture logoAC

Instructional Design Analyst

Apr 2022 - Jan 2026 (3 years 9 months)

1. Apply ID principles and keep the learner’s interests at the forefront while designing course content.
2. Content research, analysis, and curation.
3. Creating infographics and learning video nuggets, templatizing the decks per brand guidelines.
4. Stakeholder management and communication.
5. Visualization and Storyboarding.
6. Worked on learning platforms such as Desire2Learn (D2L) and Claro/Fl

Innovins Technologies Private Limited logoIL

Senior Content Writer

Mar 2021 - May 2022 (1 year 2 months)

1. Strategising and creating high-quality content for all 7 company products. (Weberr, ChargeMonk, KafeCloud, Schedulic, GVerifier, Eventsmatic, and GHyper).
2. Conceptualising, creating, and Sourcing Content that improves and builds brand identity.
3. Understanding industry-specific content interest and insights to plan content requirements and mentoring the junior writer to achieve the company g

IL

Senior Content Writer

Innovins Technologies Pvt. Ltd.

Mar 2021 - Apr 2022 (1 year 1 month)

Led content strategy for SaaS products (ChargeMonk, KafeCloud, and G Verifier) in partnership with SEO and Design teams to improve search visibility and inbound lead generation. Mentored junior writers and used traffic/engagement data to optimize underperforming content structures.

Ruloans Distribution Services Private Limited logoRL

Content Writer

May 2018 - Feb 2021 (2 years 9 months)

1. Planning content strategy, creating, and executing the content plan month on month.
2. Writing SEO centric Blog Posts and articles on various topics regarding the BFSI sector.
3. Planning & creating new loan product pages on the website depending on product promotions.
4. Updating website content as per the SEO keywords to improve page rankings.
5. Engaging with customers/followers online on Fa

Virtela Technology Services Incorporated logoVI

Finance Executive

Feb 2015 - Jan 2018 (2 years 11 months)

1. Handled Vendors like Australia, Malaysia, Thailand, Singapore, and major European countries.
2. Validated invoices month and month on time for more than 100+ vendors.
3. Through research & vendor reconciliation, I cleared pending vendor payments crossing 180+ days.
4. Saved cost to the company by conducting reconciliations for circuit term renewal related to the Asia Pacific and European vendor

Gold Rock Internationals Pvt ltd logoGL

Research Analyst

Jul 2014 - Nov 2014 (4 months)

1. Learned Data Interpretation & analysis of companies in order to find healthy companies to invest in.
2. Learned pricing strategy along with fundamental and technical analysis of mid-cap companies in the financial sector. This knowledge helped me understand the way sentiments and sector results impact on price changes.
3. Learned real-time stock trading, intra-day & long term equity planning.
4.

Global InnovSource Solutions Pvt. Ltd logoGL

Account Executive

May 2013 - Jul 2013 (2 months)

1. This was my first ever job which was a mandatory 2-month requirement during my MBA course.
2. Learned to use MS-Excel fluently.
3. Learned to create monthly reports and maintain a database of accounting entries.
4. Worked on a 2-month project to understand the whole working process.
5. Found 2 unique ways in which the process could be streamlined and save the company's time.

Education

Degrees, certifications, and relevant coursework

SW

St. Francis Institute of Management & Research, Borivali (W)

Master of Business Administration (MBA), Finance

2012 - 2014

SM

St. Francis Institute of Management, Mumbai

Master of Management Studies, Finance

Grade: 70%

Completed MMS in Finance from St. Francis Institute of Management, Mumbai, scoring 70%.

SC

St Andrew's College of Arts, Science and Commerce

BMS, Special studies in Finance

2008 - 2011

SC

St Andrew's College of Arts, Science and Commerce

Bachelor of Management Studies (BMS), Special studies in Finance

2008 - 2011

Earned a BMS with special studies in Finance at St Andrew's College of Arts, Science and Commerce from 2008 to 2011.

SM

St. Andrew's College, Mumbai

Bachelor of Management Studies, Finance

Grade: 76%

Completed BMS in Finance from St. Andrew's College, Mumbai, scoring 76%.

Tech stack

Software and tools used professionally

Availability

Open to opportunities

Location

India

Authorized to work in

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