Kristaps Sarnovs

I'm a certified and results-driven PPC and digital marketing specialist with hands-on experience in planning, executing, and optimizing paid advertising campaigns across Google Ads, Facebook/Meta, TikTok, LinkedIn, Twitter, Bing, and Reddit.

I’ve worked in both agency and in-house environments, including roles at Adaptive Media, TRODO, X100 Agency, and Camel Digital in Riga, Latvia. My work has included everything from detailed keyword research and performance reporting to bid management, creative testing, content creation, and A/B testing across multiple platforms. I’ve also worked independently as a freelance PPC consultant, helping businesses maximize their digital potential through precise ad targeting and ongoing campaign optimization.

I'm a flexible professional who quickly learns new tools and strategies. Thus, I'm continuously expanding my knowledge in digital marketing and always open to learning new techniques and platforms. Currently, I’m interested in deepening my expertise in Facebook Ads, affiliate marketing, and clipping. That said, Google Ads remains my primary strength. It's the area where I bring the most value, and I’m confident that my skills, experience, and strategic mindset can significantly benefit businesses looking to grow through performance marketing.

Beyond my technical skills, I’m known for being analytical, creative, and highly adaptable. I'm passionate about using technology and AI tools like ChatGPT and Google Bard to stay ahead of trends and boost marketing efficiency.

Now, for family reasons, I’m relocating to Switzerland and actively seeking new opportunities where I can bring my skills and energy to a forward-thinking company. I'm especially motivated to contribute to data-driven teams where performance, innovation, and meaningful collaboration matter.

When I’m not deep into campaign metrics, I enjoy staying up to date with marketing innovations or immersing myself in sports not only by staying physically active, but also by following different sports games closely and analyzing team strategies as a passionate and observant fan. I am naturally curious, self-motivated, positive-minded and reliable.