Анна Мильхерт
@0005405
I build multi-channel social media campaigns, content, and targeted advertising for brands and communities.
Russian FederationWhat I'm looking for
I've managed eight digital channels for Go2row, NOWING, and WinTech Russia, supporting professional sports equipment brands and sporting events across Instagram, Facebook, VK, Telegram, YouTube, RuTube, Avito, and a corporate website.
I create content strategies, conversion-focused copy, photo and video, social visuals, and targeted campaigns. I analyze reach, engagement, traffic, and conversions to improve content, creatives, and audience targeting.
Previously, I built social accounts for education, healthcare, and food projects, including growing @pechka_tlt from Instagram sales into regional coffee-shop distribution before selling it as an operating business. I'm continuing to develop in digital marketing and AI-enabled workflows.
Experience
Work history, roles, and key accomplishments
Marketing / SMM Manager
Go2row, NOWING, WinTech
Oct 2019 - Feb 2026 (6 years 4 months)
Managed eight digital channels, created content plans, produced visual content, wrote copy, ran targeted ads, and used ChatGPT for workflow optimization.
Sales Representative
TD Megapolis
Sep 2012 - Mar 2020 (7 years 6 months)
Managed assigned retail outlets, orders, accounts receivable, primary documentation, and reporting.
SMM Manager
@mozaikatula — Private Kindergarten
Jul 2019 - Sep 2019 (2 months)
Created weekly content plans, posts, and Stories, and launched targeted advertising to fill kindergarten and after-school activity groups.
SMM Manager
@ozdorovlenie_tlt — Healthcare
Jun 2019 - Aug 2019 (2 months)
Built the social media account from scratch, conducted competitor analysis, created content plans, edited media, wrote copy, and engaged with followers.
SMM Manager / Targeting Specialist
@mamina_radost_sad — Education
Mar 2019 - May 2019 (2 months)
Created content plans, produced media, wrote copy, and ran targeted campaigns including audience creation, A/B testing, retargeting, and analytics.
Founder / SMM Manager
@pechka_tlt — Food Project
Jul 2017 - Feb 2019 (1 year 7 months)
Built the Instagram account and brand from scratch, created all content, and developed the project from Instagram-only sales to distribution through coffee shops.
On-Trade Sales Representative
Regata-Samara
Sep 2011 - Apr 2012 (7 months)
Managed HoReCa clients, negotiated with existing accounts, acquired new clients, delivered sales targets, and coordinated local marketing activities.
Sales Representative / Merchandiser
Severnaya Zemlya
Nov 2006 - Aug 2011 (4 years 9 months)
Managed retail and chain-store accounts, a product assortment of 2,000+ SKUs, merchandising, documentation, receivables, and analytical reporting.
Education
Degrees, certifications, and relevant coursework
Volzhsky University named after V. N. Tatishchev
Higher Education, Economics / Marketing
Completed higher education in Economics and Marketing at Volzhsky University named after V. N. Tatishchev in 2006.
Tech stack
Software and tools used professionally
Availability
Location
Russian FederationAuthorized to work in
Job categories
Skills
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