Kennedy AdetayoKA
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Kennedy Adetayo

@kennedyadetayo

I am a marketing professional with a passion for innovation and a track record of success.

Malta
Message

As a seasoned marketing professional with over 10 years of experience, I have a proven track record of success in developing and implementing strategic marketing initiatives across various industries. In my most recent role as Head of Marketing for Exness, I was responsible for managing over 40 African countries, where I successfully led the development and execution of marketing strategies that resulted in increased brand awareness and revenue growth.

My strengths lie in my ability to identify market trends and opportunities, develop innovative marketing campaigns, and build strong relationships with key stakeholders. I am highly analytical, with a keen eye for detail, and I thrive in fast-paced, dynamic environments. I have a strong passion for marketing and I am constantly seeking new ways to drive business growth through creative and effective marketing strategies.

Throughout my career, I have demonstrated exceptional leadership and communication skills, and I am committed to mentoring and developing marketing talent. I am also highly adaptable and have a proven ability to work effectively across diverse teams and cultures.

Experience

Exness logoEX

Regional Head of Marketing (Africa)

Exness

Jul 2021 - Feb 2023 (1 year 7 months)

Told all of Africa how awesome Exness is!
Oversaw the marketing department and team in Sub-Saharan Africa
Ideation, execution, reporting and analysis of marketing campaigns.
• Developing strategies and tactics to get the word out about Exness in SSA and drive qualified traffic to our front door
• Deploy successful marketing campaigns

TI

Marketing manager

Tigerwit

Feb 2020 - Jul 2021 (1 year 5 months)

Oversaw the marketing department and team in Nigeria and across Africa
Analyzing the success of marketing campaigns and creating reports
Supervising advertising(Online and Offline) and other forms of marketing to maintain consistency in branding
Meeting with high Net-worth clients and working with colleagues across multiple departments in multiple countries to streamline marketing strategies

Tech stack

Learn about the tools and technologies that Kennedy likes to use.

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