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Keaton Anderson

@keatonanderson

Video producer at Freelance Content who created SailPoint videos and produced DeafTEC’s statewide education PR video.

At Freelance Content, I’ve produced video, photography, digital design, and marketing work for nonprofits, local businesses, education, and special events. For SailPoint Technologies, I produced CEO profile, company-wide meeting, and manager training videos.

At Glenn High School, I designed and taught six Audio/Video Production courses and produced campus news broadcasts. Earlier, at TXPAGES, I oversaw 170 websites with a web presence in 175 Texas cities, and at Texas School for the Deaf I produced storytelling videos and trained staff in video and audio production.

Experience

Work history, roles, and key accomplishments

Current

Director, Producer, and Marketing Specialist

Current

Freelance Content

Jan 2008 - Present (18 years 9 months)

Produced marketing and multimedia content for non-profits, local businesses, education, and special events, including video production, digital design, photography, and digital marketing.

Video Production Digital Design Photography Digital Marketing Email Marketing Event Flyer Design

AV Production Teacher

Glenn High School

Jan 2021 - Jan 2026 (5 years)

Designed and taught six Career & Technical Education courses in Audio/Video Production for grades 9-12, developing authentic production experiences and preparing students for Adobe Certified Professional credentials.

Curriculum Development Premiere Pro Video Production Audio Production Teaching Mentorship Equipment Management

Digital Marketing Manager

TXPAGES

Apr 2015 - Jul 2017 (2 years 3 months)

Managed development of GEO-targeted websites for small businesses, improving local web presence and digital footprint without pay-per-click campaigns. Oversaw production of 170 sites and directed transition to a new web development platform.

SEO Web Development Analytics Video Production Digital Marketing Project Management

Event Manager – Web Seminar Enablement Team

IBM Software – Cloud & Smarter Infrastructure

Feb 2014 - Aug 2014 (6 months)

Managed live and pre-recorded web seminar events for IBM Software, including training materials, community wiki, and communication templates. Managed 41 web seminar sessions and produced presenter modules that reduced rehearsal time by 50%.

Event Management Webinars Training Material Development Blackboard Collaborate Adobe Connect Communication Skills

Executive Assistant

Piller/Segan/Shepherd

Aug 2012 - Feb 2014 (1 year 6 months)

Provided executive support to all three partners, managing calendars, meetings, travel, expense reports, and the office's college internship program. Assisted the Haven writing staff and managed production binders.

Executive Support Calendar Management Travel Arrangements Expense Reporting Internship Program Management Social Media Event Planning

Producer/Editor/Digital Designer/Faculty Trainer - Consultant

Texas School for the Deaf – ASL Storytelling

Apr 2012 - Aug 2012 (4 months)

Consulted to launch ASL Storytelling program for deaf and hearing-impaired children, training staff in video and audio production using Photoshop, Final Cut Pro, and Audacity in ASL and English.

Video Production Editing Digital Design Training Photoshop Final Cut Pro Audacity American Sign Language