At Midland Community Theatre, I led go-to-market campaigns for multiple productions each year and developed marketing assets across social media, email, press kits, digital graphics, OTV, and CTV. My campaigns increased social media engagement by 20% and exceeded annual fundraising goals by 40%.
I worked with creative teams, leadership, and licensing partners including Concord Theatricals to maintain brand consistency and coordinate approvals. I also managed campaign calendars and production timelines, delivering campaigns on time.
As a Visual Arts Instructor at Texas Leadership Charter Academy, I design project-based curriculum that brings together digital design, storytelling, and visual communication. My background also includes marketing and PR, operations, and records management.
